About the role

The Senior Analyst, Marketing Analytics is a data specialist on Global Digital Marketing Analytics team, responsible for building and maintaining trustworthy, well-structured datasets and dashboards behind the team's marketing reporting. The focus is reliable data — correctly sourced, assembled, and validated — and reports the team can trust.

This is a role for someone who works with data fluently and independently: able to take a reporting goal, determine what data it requires, and shape it into a sound dataset and a clear dashboard. It suits someone who takes ownership of quality — checking for completeness, confirming data is merged correctly, validating against source systems, and catching problems before they reach a report.

It is also a role for someone who wants to work smarter, more efficiently. We expect this person to bring AI into how they workday to day — using it to speed up data preparation, validation, and dashboard development — and to continuously look for opportunities to automate repetitive work, so the team’s reporting runs faster and more reliably.





What you’ll do

Data Sourcing & Preparation
- Determine the data required for reporting purposes, identifying the right sources and the appropriate fields to meet them.
- Build and prototype datasets structured for clean, effective consumption in the reporting platform.
- Combine data across multiple sources, ensuring it is merged and transformed correctly for the intended use.

Quality & Validation
- Validate data for completeness and accuracy throughout the workflow and against source systems.
- Own data quality as a standard, building checks into the process and serving as the quality backstop the team relies on.
- Investigate and resolve discrepancies, recognizing when results do not hold up and tracing them to their source.

Reporting & Dashboards
- Build, prototype, and maintain dashboards and BI products in the team’s reporting platform.
- Keep BI products accurate, current,

📌 Senior Analyst (Noida)
🏢 Prudent Technologies and Consulting
📍 Noida