Company Name VARITE India Private Limited About The Client An American multinational computer software company incorporated in Delaware and headquartered in San Jose California They specialize in software for creating and publishing a wide range of content including graphics photography illustration animation multimedia video motion pictures and print About The Job We are seeking a strategically minded Product Marketing Manager for Education in India to capture the full extent of the large and exciting prospect in Education In this role you ll work with the world-class Adobe for Education team to rethink and deliver the future of creativity for all learners Essential Job Functions Own define and execute GTM strategies tailored to India s education landscape balancing private and government sector dynamics Applies advanced knowledge of competitors products and Adobe s relative strengths to formulate strategy Understand customer segments wants and behaviors through research and customer interviews to identify high-value use cases Conduct pilots alpha and beta testing with teachers students and admins to advise on product development priorities Influence product roadmaps by synthesizing educator feedback and market trends Create persuasive content for marketing channels sales enablement educator engagement and events Manage programs for educators including customer advisory boards and social activations Align with product sales policy and deployment teams to ensure cohesive execution Influence senior internal stakeholders including Sales GMO and Product Management Contributes at customer events trade shows customer briefings press meetings etc Qualifications 7 years of experience MBAs preferred Education education technology and or marketing experience in an enterprise technology or SaaS category preferred Proven analytical problem-solving skills with a hypothesis-driven approach Exceptional project management communication and writing skills Ability to communicate