As an advertising Account Manager, you'll work within an advertising or multi-service agency, acting as a link between the agency and its clients. You'll be responsible for the coordination of advertising campaigns and therefore communicating clearly to all those involved. You may also be known as an account handler.

It is vital to understand the needs of your clients, which you'll learn through liaising closely with them throughout campaigns, often on a daily basis. You'll also manage administrative and campaign work to ensure that advertising projects are completed on time and on budget.

Responsibilities

As an advertising Account Manager, you'll need to:
- meet and liaise with clients to discuss and identify their marketing requirements
- work with agency colleagues to devise an advertising campaign that meets the client's brief and budget
- present (alongside agency colleagues - particularly the account manager) the campaign ideas and budget to the client
- work with the agency heads to brief media,



creative and research staff and assist with the formulation of marketing strategies
- liaise with, and act as the link between, the client and the advertising agency by maintaining regular contact with both
- ensure that communication flows effectively
- negotiate with clients and agency staff about the details of campaigns
- present creative work to clients for approval or modification
- handle budgets, manage campaign costs, and invoice clients
- write client reports
- monitor the effectiveness of campaigns
- undertake administrative tasks
- arrange and attend meetings
- make pitches, along with other agency staff, with the aim of securing current business for the agency.

What to expect
- Although you'll generally be office-based, travel within the working day is frequent as you'll be expected to visit clients and may attend TV shoots, radio recordings or castings. Absence from home overnight and overseas work or travel is occasionally required.
- The working enviro

📌 Advertising Account Manager (Kolkata)
🏢 Meraqi Digital
📍 Kolkata