Company overview: PEP is a dynamic personal care company that proudly houses two creative brands – m Caffeine & Hyphen. With a passion for creating high-performance, conscious, and consumer-loved products, we are redefining the way personal care is experienced. While m Caffeine is India’s first caffeinated personal care brand, loved for its energizing and playful approach, Hyphen is built on the philosophy of simplifying skincare through science-backed formulations. Together, our brands reflect PEP’s mission to deliver quality, creativity, and care to millions of consumers. We believe in Confidence over all skin & body biases. Come, join the packJob Summary We’re looking for a creative and performance-driven Graphic Designer who can create high-converting creatives across Website Offers, Meta Ads, CRM, digital marketing & ecommerce Channels. Key Responsibilities:• Design daily performance ad creatives (Static + GIF) for paid media campaigns• Convert marketing briefs for multiple creative variations for A/B testing• Create high-impact visuals focused on CTR,



conversion and engagement.• Create and improve high-impact visuals for website & Tech such as Banners, thumbnails, GIF and more.• Create visually engaging CRM creatives such as Emailer, Whats App, RCS and Push notifications.• Adapt brand-based assets into the e-commerce channel, Marketplace and Partnership creatives for high engagement and conversion.• Work closely with performance marketers to understand what's working and iterate quickly.• Maintain design quality while working in a fast-paced, high volume environment.• Support additional creative needs such as offline print assets, Landing page assets.• Support and participate in: o Product shoots o Model shoots o Creative direction & mood boarding o Basic camera and lighting setup assistance• Strong sense of layout, typography and visual hierarchy.• Strong understanding and knowledge of AI for better visual outcomes.• Should have a strong awareness of what i

📌 Graphic Designer (Mumbai)
🏢 Mcaffeine
📍 Mumbai