Associate Director – Brand Management Company: Myntra (Bangalore, India) Experience Required: 12+ Years Core Role Primary Focus: Responsible for overall strategy, brand management, and driving core business outcomes. Scope: Full-spectrum business ownership—covering operating plan development, financial planning, range planning, P&L; management, inventory management, and sales execution. Key Responsibilities 1. Business & Category Planning Operating Plans: Formulate Annual Operating Plans (AOP) covering revenue, margin, and discounts, alongside Monthly Operating Plans. Growth Strategy: Define category- and brand-specific growth roadmaps. Financial Planning: Lead P&L; planning at both the brand and category levels. 2. Range, Assortment & OTB Planning Product Mapping: Execute product category-to-brand mapping. Assortment Strategy: Utilize data analysis and insights to plan option width and depth. OTB & Season Planning: Lead Open-To-Buy (OTB) seasonal planning at the brand-category level. Inventory Optimization: Size bets, manage range-level inventory, and implement forecasting strategies to maximize profitability. Market Intelligence: Conduct competitive research and market analysis. 3.



Sales & Inventory Management Inventory Control: Plan category inventory flow and track Days on Hand (DOH). Category Health: Oversee Sell-Through Rates (STRs), inventory ageing, and the portfolio mix (Core vs. Fashion); execute course corrections as needed. Execution: Lead monthly sales execution in coordination with sales and marketing teams while tracking standard P&L; metrics. 4. Cross-Functional Leadership & Projects Stakeholder Alignment: Partner with buying, sourcing, brand, sales, and planning teams to deliver on business targets. Strategic Initiatives: Drive projects across the value chain (supply chain, planning, sales) to boost growth, process efficiency, and profitability. Key Requirements & Qualifications Experience: 12+ years in Category and Brand Management. Domain Focus: Background in fashion retail or brand management (experience in Menswear preferred). Analytical Capability: High business acumen with solid numerical, data-interpretation, and problem-solving skills. Soft Skills: Proven ability to manage complex, cross-functional stakeholder relationships.

📌 Associate Director : Brand Management (Buying) (India)
🏢 Myntra
📍 India