Lead Generation Specialist – B2B Outreach

Location: WorldTech Square, Sector 83, Mohali

Work Mode: In-office

Working Days: Monday to Friday

Employment Type: Full-time

Experience: 1.5+ years

About the Role

We are looking for a Lead Generation Specialist to join our team in Mohali.

The ideal candidate should have hands-on experience in B2B lead generation, cold outreach, prospecting, and sales development and be comfortable communicating with potential clients across multiple channels.

This is an in-office role based at WorldTech Square, Sector 83, Mohali.

Key Responsibilities

- Research and identify relevant B2B prospects and decision-makers.
- Build and maintain targeted prospect databases.
- Execute cold email campaigns and manage follow-ups.
- Conduct LinkedIn prospecting and outreach.
- Handle WhatsApp outreach and follow-ups.
- Execute structured multi-channel cold outreach campaigns.
- Make cold calls to potential clients and qualify prospects.
- Follow up consistently with leads and prospects.
- Maintain lead data and outreach activity in CRM/Google Sheets.
- Track responses, qualified leads, meetings, and conversions.
- Test different outreach messages and approaches to improve results.
- Work closely with the sales and marketing team to generate qualified opportunities.
- Achieve assigned lead-generation and outreach targets.

Required Skills & Experience

- 1.5+ years of experience in lead generation, B2B sales, business development, SDR/BDR, or cold outreach.




- Hands-on experience with LinkedIn prospecting.
- Good understanding of cold email outreach and follow-up sequences.
- Comfortable with cold calling and speaking with prospective clients.
- Experience with WhatsApp outreach is preferred.
- Strong research and prospecting skills.
- Excellent written and verbal communication.
- Ability to identify and reach the right decision-makers.
- Target-oriented with strong follow-up skills.
- Ability to work independently and take ownership of lead-generation activities.

Tools

Experience with any of the following will be an advantage:

- LinkedIn / LinkedIn Sales Navigator
- Apollo
- CRM platforms
- Email outreach tools
- Google Sheets / Excel
- WhatsApp
- Lead generation and automation tools

What We Offer

- Competitive salary
- Performance-based incentives
- Monday to Friday working schedule
- In-office work environment
- Opportunity to work across multiple B2B industries
- Exposure to contemporary marketing, sales, and AI-powered tools
- Growth opportunities based on performance
- Collaborative and learning-focused work environment

Ideal Candidate

We are looking for someone who is confident, proactive, target-oriented, and comfortable starting conversations with new prospects.

If you enjoy prospecting, outreach, cold calling, and building a strong B2B pipeline, this could be a great opportunity for you.

Work Location: WorldTech Square, Sector 83, Mohali

Work Mode: In-office

Working Days: Monday to Friday

📌 Hiring: Lead Generation Specialist (India)
🏢 ithink Digital
📍 India