Job DescriptionJob descriptionnABOUT CRETIKPANDA
nWe're a fast-growing e-commerce brand house, building and scaling our brands from scratch.
nFrom viral video ads and social-first storytelling to AI-powered editing workflows — we do everything in-house.
nOur mission is easy: create content that people love, share, and can't scroll past.
nABOUT THE ROLE
nWe are looking for a creative and performance-driven Script Writer who can craft engaging and high-converting scripts for product advertisements on platforms like Facebook and Instagram. The ideal candidate understands audience psychology, hooks, and storytelling that drives conversions.
nRESPONSIBILITIES
n
n
Write compelling scripts for short-form video ads (15–60 seconds)n
Create scroll-stopping hooks within the first 3–5 secondsn
Develop scripts focused on product advantages, problem-solving, and storytellingn
Collaborate with the marketing and creative team for ad conceptsn




Adapt scripts based on performance data and feedbackn
Write in multiple tones (Hinglish, direct response)n
Stay updated with current ad trends and viral formatsn
Handle, guide and give training to juniors or interns working under you.n

nREQUIREMENTS
n
n
Robust command of English and Hindi (Hinglish preferred)n
Basic understanding of performance marketing and ad funnelsn
Ability to write crisp, engaging, and conversion-focused contentn
Creative mindset with attention to detailn
Prior experience in ad scripts, content writing, or similar roles is a mustn

nPREFERRED SKILLS
n
n
Understanding of consumer psychology and buying triggersn
Knowledge of hooks and CTA writingn
Ability to analyse winning ads and replicate frameworksn

nLocation: Rohini Sector 18
nSalary: ₹25,000 – ₹35,000
nExperience: Minimum 1 year

📌 Script Writer Product Ads Rohini
🏢 cretikpanda
📍 Rohini