Job DescriptionRole Overview:
NWe are looking for a agile and strategic Group Head – Media Planning & Buying to lead end-to-end media planning and execution for a portfolio of clients across brand mandates. This role requires a solid blend of client servicing, strategic thinking, and hands-on media expertise across digital platforms.
NDepartment: Media Planning and Buying
NRole Category: Mid Senior
NReporting Manager Title: Director
NLocation: Bangalore
NKey Responsibilities:
N1. Client Servicing & Stakeholder Management
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Act as the primary point of contact for key brand media clients N
Understand client business goals and translate them into effective media strategies N
Build robust relationships with internal and external stakeholders N
Present media strategies, performance reports, and optimization plans to clients N

n2. Media Planning & Strategy
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Develop integrated digital media plans across channels. N
Align media strategies with both performance (ROI-driven) and branding (awareness & reach) objectives N




Identify audience cohorts, channel mix, and budget allocation for maximum efficiency N
Stay updated with platform innovations and incorporate them into planning N

n3. Annual Operating Plans (AOPs) & Forecasting
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Lead the creationof AOPs, quarterly and monthly media roadmaps N
Forecast spends, performance metrics, and growth opportunities N
Track plan vs. actuals and optimize for improved outcomes N

n4. Campaign Execution & Optimization
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Oversee campaign setup, trafficking, and execution across platforms N
Ensure timely delivery and adherence to campaign KPIs N
Work closely with platform teams for continuous optimization (bidding strategies, creatives, targeting, etc.) N
Troubleshoot performance issues and implement corrective measures N

n5. Data Analysis &Reporting;
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Analyze campaign performance and derive actionable insights N
Prepare detailed repo

📌 Group Head Karnataka
🏢 Interactive Avenues - Omnicom Media
📍 Karnataka