Job Description:

We are looking for a sharp, business-savvy, and execution-oriented Business Manager to lead and scale our International Market operations focuses (Specific focus on USA and Middle East). The ideal candidate should have hands-on experience in managing eCommerce businesses (D2C & marketplaces) in the beauty/personal care category, with a deep understanding of the consumer, digital ecosystem, and brand building.

Key Responsibilities:
Business Ownership:
Own the P&L; for the USA/ Middle East market – revenue, margins, growth targets
Develop and execute the go-to-market strategy tailored for respective consumer
eCommerce & Marketplace Management:
Manage and grow D2C (Shopify/Brand Website), online marketplaces and GTM for respective geographies
Ensure seamless cataloging, pricing, listing optimization, and SEO performance
Marketing & Growth:
Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc.
Drive influencer and affiliate collaborations specific to respective demographic
Leverage CRM,



retargeting, and loyalty programs to improve repeat purchases
Cross-functional Collaboration:
Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience
Coordinate with logistics & 3PL partners for smooth international fulfillment
Consumer Insights & Trends:
Monitor competitive landscape, consumer preferences, and category trends
Use data and insights to improve product-market fit and campaign effectiveness
Compliance & Regulatory:
Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards
Work with legal consultants for trademark/IP/labeling guidelines
Experienced in launching current brands across international markets, including the USA and Middle East.
Proficient in end-to-end brand rollout—from market research and positioning to sourcing, procurement, and execution.
Solid cross-functional coll

📌 Business Manager – International Market Ahmedabad
🏢 Mantras2Success
📍 Ahmedabad