Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)KRA1Development of applicators* Training & development of new applicators for white cement applications, recent products on a regular basis in the assigned sales area.
Implementing Vikas schedules
Organising and conducting training sessions for applicators for review & skill enhancement at head quarter levelKRA2Customer service :
Customer service by providing effective customer care to enhance customer loyalty & satisfaction* Visiting & supervising sites for better execution of job
Finding solutions to the customers problems & issues
Attending product & execution related complaintsKRA3Demand generation Organizing and conducting demand generation activities like Architects / Builders / Painting Contractors and Painters & Masons Meet , trade exhibitions, customer awareness camps, counter meets etc as per plan
Conversion of various applications to BW applications by casting samples, follow up & providing applicators for execution for increasing white cement market potential




Ensuring sampling of white cement applications, current products in coordination with Projects personnel for their approval
Providing handy samples of various white cement applications, current products to retail team for promotion through retail network
Arranging samples of various finishes for trade exhibitions and customer awareness camps etc.
Conducting purity campaigns to educate our customers and enhancing the brand imageKRA4Attending Customer Quality Complaints:
To resolve complaints promptly & to the best of customer satisfaction in order to develop long term relationship with the customer.* Visit to site and physically examine the application sites.
To organize testing of product through R&D.;
Feedback to Customer & CASC Head.
Regular testing of product through independent laboratory.
CRMKRA5CRM: CRM & appraising the management regarding competitors activities Organizing and

📌 Ttse Casc Surat
🏢 Financial services
📍 Surat