A creative, hands-on marketer driving footfall, community engagement, and brand visibility across Suta stores, from launch campaigns to in-store brand collaborations.
Responsibilities
Plan and execute monthly marketing calendars for Suta stores
Conceptualize and manage store activations, workshops, and customer engagement initiatives
Plan and execute recent store launch campaigns end-to-end, from pre-launch buzz to post-launch engagement
Build and manage local partnerships with brands, artists, and communities for barter and collaboration
Own in-store brand collaborations co-branded pop-ups, joint window displays, cross-promotions
Identify low-cost, high-impact marketing ideas to drive footfall and walk-in conversion
Coordinate with Creative, Social Media, CRM, PR, and Retail Operations teams
Manage on-ground vendor/freelancer relationships within allocated budgets
Track and report on event/activation performance (footfall, engagement, cost-efficiency)
Requirements
Minimum 2 years in retail marketing for offline/brick-and-mortar stores
Prior experience planning and executing store events and retail activations
Comfortable with frequent travel across store locations
Ability to independently manage multiple campaigns across geographies
Solid coordination skills with cross-functional teams and external vendors
Comfortable working within lean budgets and finding resourceful solutions
Experience in apparel, fashion, lifestyle, or D2C retail preferred
Working knowledge of MS Excel; familiarity with Canva and Photoshop preferred
Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.