Responsibilities
1. Market & Competitive Intelligence
Conduct deep market analysis across key segments: Automotive, Heavy Industry, Textiles, and General Industry.
Track competitor activities, pricing trends, product launches, and market positioning.
Identify emerging technologies such as synthetics, EV fluids, biodegradable lubricants, and energy‑effective solutions.
Evaluate macroeconomic, regulatory, and OEM trends impacting lubricant demand, including emission norms and sustainability standards.
2. Strategic Planning
Support in developing 3–5‑year strategic business plans for product lines and market segments.
Identify high‑potential segments, white spaces, and future growth platforms.
Build strategies for digitalization, channel expansion, OEM partnerships, and premium product positioning.
Support annual operating plans (AOP) with market forecasts, insights, and prioritized strategic initiatives.
Go‑to‑Market (GTM) Strategy & Execution
Develop end‑to‑end GTM strategies for recent products, services, and market entries—including segmentation, value proposition,



pricing, channel strategy, and positioning.
Collaborate with Sales, Marketing, Product, and Operations to align GTM plans with customer needs, competitive differentiation, and commercial goals.
Conduct customer segmentation analysis to identify target markets and refine buyer personas.
Monitor performance of GTM initiatives and recommend course‑corrections to optimize adoption, revenue, and profitability.
Ensure GTM execution is supported through clearly defined cross‑functional workflows, resource planning, and timelines
Strategic Project Management
Lead key cross‑functional strategic initiatives ensuring timelines, milestones, and outcomes are achieved.
Coordinate with Finance, Sales, Marketing, Supply Chain, and HR to operationalize strategic priorities.
Identify project risks early and drive mitigation or escalation as required.

Pay: ₹15,464.20 - ₹35,426.06 per month

Work Location: In person

📌 Asst Manager Hr Raipur
🏢 Shivnath Motors (India
📍 Raipur