Marketing and Communications

Exp: 8 - 10+ Years

Location: Corporate Office, Hyderabad

Requirements

Who are we looking for?

We are looking for a “Lead - Marketing” to lead and drive the marketing activities of the organization by leveraging in-house talent and through outsourced channels.

As a “Lead – Marketing”, you should have in-depth marketing experience and a passion for leveraging the best in class conventional and digital platforms in executing marketing strategy. You will work closely with different teams to ensure consistency in all marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

Ultimately, you should be able to drive all marketing efforts to achieve the business objectives.

Roles and Responsibilities
Execute conventional and digital marketing roadmap
Manage all marketing channels (e.g., conventional channels, website, blogs, emails and social media) to ensure brand consistency
Execute ATL, BTL and Digital Marketing Strategies
Measure ROI and KPIs and prepare budget
Develop specific campaigns to create and maintain high levels of customer interaction
Oversee our social media accounts
Manage and improve online content,



considering SEO and Google Analytics
Forecast sales performance trends and act proactively to increase our market segment
Liaise with Product, Design and Sales Heads to increase client satisfaction through cohesive strategies
Motivate teams to achieve the organizational marketing goals
Monitor competition and provide ideas to stand out
Stay up to date with market developments

Skillset Required
Proven work experience as a Marketing Skilled
Demonstrable experience in designing and implementing successful marketing campaigns by leveraging conventional methods and digital platforms
Robust understanding of how all current digital marketing channels function
Solid knowledge of online marketing tools and best practices
Hands on experience with SEO/SEM, Google Analytics and CRM software
Familiarity with web design
Excellent analytical and project management skills
Solid team management and communication (written and verbal) skills

Educational and other Requirements
Qualification: MBA – Marketing, Relevant Academics with Certifications in Marketing
Experience: 8 ~ 10+ Years
S/he should be available for immediate joining

📌 Lead – Marketing Hyderabad (India)
🏢 GACapital
📍 India