We are looking for a Performance Marketing Executive who has hands-on experience in running and optimizing paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram).

Key Responsibilities
Plan, create, and manage Google Ads campaigns (Search, Display, Performance Max & YouTube).
Create and optimize Facebook & Instagram Ads using Meta Ads Manager.
Manage YouTube video advertising campaigns.
Generate quality leads while maintaining target Cost Per Lead (CPL).
Monitor campaign performance and optimize budgets for maximum ROI.
Perform audience targeting, remarketing, and A/B testing.
Analyze campaign performance using Google Analytics and Meta Ads Manager.
Prepare weekly and monthly campaign performance reports.
Coordinate with the design team for ad creatives and banners.

Required Skills
1–3+ years of experience in Performance Marketing.
Robust knowledge of:
Google Ads
Meta Ads Manager (Facebook & Instagram)




YouTube Ads
Google Analytics (GA4)
Experience in lead generation campaigns.
Understanding of audience targeting, conversion tracking, and remarketing.
Ability to optimize campaigns for better ROAS and lower CPL.

Preferred Qualifications
Google Ads Certification (Preferred)
Meta Blueprint Certification (Preferred)

Skills
Google Ads
Facebook Ads
Instagram Ads
YouTube Ads
Meta Ads Manager
Performance Marketing
PPC
Lead Generation
Google Analytics
Conversion Tracking
Remarketing
Campaign Optimization

Salary: As per experience

Experience Required: 1+ Years

Pay: ₹10,081.67 - ₹20,052.15 per month

Perks:
Health insurance
Leave encashment
Paid sick time

Work Location: In person

📌 Performance Marketing Executive Block Be
🏢 G TECH WEB MARKETING
📍 Block BE