Revenue Generation (Primary)
Acquire and close ads in categories like:
Government tenders & e-procurement notices
Legal notices (court, property, public notices)
Bank auctions / SARFAESI notices
Recruitment advertisements
Corporate statutory notices
Drive monthly billing targets (initial focus: ₹2–5L/month ramp-up)
Gatekeeper Relationship Building (Critical)
Build and manage relationships with:
Media buying agencies
Legal notice brokers
Bank legal panel firms
Tender consultants
PSU / Government ad agencies
Company secretaries & compliance firms
This is the #1 success factor for this role.
Pipeline & Deal Management
Maintain a structured pipeline of recurring ad sources
Follow up on ongoing tenders, auctions, and legal cycles
Ensure repeat business (high LTV accounts)
Market Intelligence
Track:
Which agencies are placing ads where
Ideal Candidate ProfileMust-Have
1–5 years in print media ad sales / media buying / agency side
Robust network with at least one:
Ad agencies
Legal notice ecosystem
Government / PSU advertising
Comfortable with B2B relationship-driven sales
Positive-to-Have
Experience in compliance-driven ads (not retail ads)
Understanding of newspaper circulation & rate cards
Existing book of clients / agency connects