Novac Digital is looking for a Social Media Executive to manage and grow social media presence for multiple brands across fashion, lifestyle, and hospitality.

This role is ideal for someone who understands Instagram, trends, reels, and content strategy and can turn ideas into high-performing content.

Key ResponsibilitiesContent Planning & Strategy
Create monthly and weekly content calendars
Plan reels, static posts, and stories based on brand goals
Research trends, formats, and viral content ideas

Social Media Management
Schedule and publish posts on Instagram and other platforms
Maintain consistency in posting and brand voice
Ensure proper use of hashtags, captions, and tagging

Caption Writing
Write engaging, creative, and brand-specific captions
Develop hooks, storytelling, and call-to-actions
Adapt tone for different brands (luxury, Gen Z, fun, etc.)

Research & References
Identify trending audios, formats, and content styles
Collect references for reels, shoots, and campaigns
Stay updated with social media trends and competitors

Performance Tracking & Reporting
Track performance metrics (reach, engagement, saves, etc.)




Prepare weekly and monthly reports
Suggest improvements based on data insights

Coordination
Work with designers, editors, and content teams
Assist in shoot planning and execution
Ensure timely delivery of content

Requirements
0–2 years of experience in social media or digital marketing
Strong understanding of Instagram and short-form content
Valuable writing and communication skills
Basic knowledge of Canva or similar tools
Ability to identify trends and viral content formats

Skills Required
Social Media Management
Content Planning & Strategy
Caption Writing
Trend Research
Performance Analysis & Reporting
Canva Designing (basic creatives, stories, posts, straightforward edits)

Preferred Skills (Positive to Have)
Experience with Meta Ads or boosting posts
Knowledge of influencer marketing
Community management (comments, DMs)
Basic understanding of analytics tools

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits
Work from home

Work Location: Hybrid remote in Mumbai, Maharashtra

📌 Social Media Manager Mumbai (India)
🏢 Novac Digital
📍 India