Key Responsibilities :

Business Development & Key Account Management
Develop and execute the Up-to-date Trade & Quick Commerce strategy across India.
Build and manage strategic relationships with leading retail and quick commerce partners national and regional retail chains.
Drive complete SKU listings across all platforms.
Negotiate annual business agreements, commercial terms, margins, trade investments, and Joint Business Plans (JBPs).
Identify recent growth opportunities and emerging channels.

Distribution & Market Expansion
Expand product availability across Metro, Tier I, Tier II, Tier III and emerging markets.
Coordinate with distributors, dark stores and fulfilment centres for superior execution.

Supply Chain & Inventory Management
Coordinate with Supply Chain, Manufacturing, Planning and Logistics teams.
Ensure high service levels, inventory optimization and fill rates.
Minimize stock-outs while maintaining freshness for dairy products.
Improve forecasting accuracy and replenishment efficiency.

Category Management
Develop category growth plans.
Improve assortment, visibility and digital shelf presence.




Secure premium merchandising opportunities.
Optimize product mix for profitability and consumer demand.

Pricing & Market Intelligence
Monitor competitor pricing, promotions and market trends.
Track category performance and consumer behaviour.
Recommend pricing and growth strategies.
Identify recent opportunities for innovation and premiumization.

Marketing & Consumer Activation
Work closely with Marketing on:
Platform promotions
Digital campaigns
Product launches
Seasonal activations
Sampling programs
Loyalty initiatives
Measure campaign effectiveness and ROI.

Commercial Management
Deliver annual sales and profitability targets.
Prepare business plans and budgets.
Track margins, promotional spends and account productivity.
Improve working capital efficiency.

Relationship Management
Build long-term strategic partnerships with key decision-makers.
Represent the company during annual business reviews and negotiations.
Collaborate effectively with Sales, Marketing, Finance, Supply Chain and Manufacturing teams.

📌 Modern Trade Executive Delhi
🏢 Creamy Foods
📍 Delhi