IMS Maths Coaching is on the lookout for a driven, hands-on Digital Marketing and Content Writer to join our Delhi team. If you know how to plan campaigns, craft content that connects, and turn strategy into real admissions, we want to talk to you.

Job Details

- Location: Old Rajender Nagar, Delhi
- Work Mode: In-Office
- Working Days: 6 Days a Week
- Experience: 1–3 Years
- Salary: Best in Industry, based on experience and skill set

About the Role You'll own our digital presence end to end — social media, SEO, paid campaigns, content, and performance tracking — helping us reach more students and grow admissions.

Key Responsibilities

Social Media Marketing

1. Handle and grow our presence across Instagram, Facebook, YouTube, LinkedIn, Telegram, and X
2. Build and maintain a consistent content calendar
3. Ideate Reels, Shorts, posts, carousels, and stories
4. Write scroll-stopping captions, hooks, and CTAs
5. Stay on top of trends and create content relevant to UPSC aspirants
6. Track engagement, reach, and overall social performance

SEO & Website Marketing

- Run keyword research and competitor analysis
- Optimize website pages, blogs, and landing pages
- Handle titles, meta descriptions, headings, internal linking, and content structure
- Write SEO-driven content to boost organic rankings and traffic
- Track site performance via Google Search Console and Analytics

Paid Advertising

- Build and manage Google Ads, Meta Ads, and YouTube Ads campaigns
- Handle targeting, audiences, keywords, budgets, and creatives
- A/B test ad copy and creatives for better performance
- Track leads, CPL, CTR, conversions, lead quality, and ROAS
- Run remarketing campaigns and optimize based on results

Content Writing





- Write SEO blogs, website copy, and landing pages
- Craft ad copy for Google, Meta, and YouTube campaigns
- Write scripts for YouTube videos, Reels, and Shorts
- Create content for social, promotions, email, and WhatsApp
- Simplify complex UPSC and Maths topics into explicit, engaging content
- Produce content that drives brand awareness, engagement, and admissions

Analytics & Reporting

- Track website traffic, leads, conversions, and campaign results
- Analyze data to spot what's working and what's not
- Prepare regular performance reports
- Use insights to sharpen strategy and improve results

What We're Looking For

- 1–3 years of hands-on experience in Digital Marketing and Content Writing
- Practical know-how in SEO, social media marketing, and paid ads
- Working experience with Google Ads, Meta Ads, and YouTube Ads
- Familiarity with Google Analytics and Search Console
- Strong written and verbal English communication
- Sharp research, storytelling, and content instincts
- Self-starter who can juggle multiple priorities
- Solid grasp of digital marketing and lead generation
- Results-driven mindset focused on growth and admissions
- Bonus: comfort with Canva and AI content tools
- Preferred: background in EdTech, coaching, or education

Please Note This role is meant for candidates with genuine, hands-on experience. Freshers, interns, and those without practical Digital Marketing/Content Writing experience are kindly requested not to apply.

If you're confident in your skills and ready to grow with an expanding education brand, we'd love to hear from you.

Contact: (phone hidden)

IMS Maths Coaching

- Old Rajender Nagar, Karol Bagh, Delhi
- https://ims4maths.com/

📌 We're Hiring: Digital Marketing & Content Writer (Delhi)
🏢 IMS (Institute of Mathematical Sciences) Delhi
📍 Delhi