We are looking for a creative, proactive, and social-media-savvy Social Media Marketing Executive who can manage multiple brands, understand what makes content work, and turn ideas into engaging social media campaigns.

You will be responsible for handling social media accounts end-to-end — from content planning and creative ideation to influencer coordination, execution, and performance tracking.

Key Responsibilities1. Social Media Management

- Manage day-to-day social media activities for multiple brands across Instagram, Facebook, LinkedIn and other relevant platforms.
- Develop and execute brand-wise social media strategies.
- Plan monthly content calendars based on brand objectives, campaigns, trends and occasions.
- Coordinate with designers, video editors and internal teams to ensure timely content execution.
- Schedule and publish content while maintaining brand consistency.

2. Content & Creative Ideation

- Come up with fresh, engaging and platform-relevant content ideas.
- Develop concepts for Reels, static posts, carousels, stories, campaigns and other social formats.
- Stay updated with trending formats, sounds, memes, hooks and social media trends.
- Think beyond generic content and identify ideas that can increase engagement and brand visibility.
- Write/assist with captions, hooks, CTAs and creative briefs.

3. Influencer Marketing

- Manage influencers for different brands based on their target audience and campaign objectives.
- Research and identify relevant influencers and creators.
- Maintain brand-wise influencer databases.
- Coordinate with influencers regarding briefs, commercials,



deliverables and timelines.
- Handle communication and follow-ups with influencers from outreach to execution.
- Track influencer deliverables and campaign performance.

4. Brand & Campaign Management

- Understand each brand's identity, target audience, positioning and communication style.
- Develop campaign ideas for launches, festivals, offers, events and brand initiatives.
- Ensure every piece of content is aligned with the brand's tone and objectives.
- Participate in brainstorming sessions and contribute strategic ideas.

5. Reporting & Analysis

- Monitor social media performance and engagement metrics.
- Prepare monthly/periodic social media reports.
- Identify what content is working and suggest improvements.
- Track competitor activity and identify opportunities for brands.
- Use insights and analytics to improve future content strategies.

What We're Looking For
- 1–3 years of experience in social media marketing, digital marketing or a similar role.
- Strong understanding of Instagram, Facebook and LinkedIn.
- Excellent creative thinking and content ideation skills.
- Positive communication and coordination skills.
- Ability to manage multiple brands and deadlines simultaneously.
- Understanding of influencer marketing and creator collaborations.
- Good knowledge of current social media trends.
- Basic understanding of social media analytics and insights.
- Good command of English; strong copywriting skills will be an advantage.
- Someone who is proactive, takes ownership and doesn't need to be told every small thing.

📌 Social Media Marketing Executive (Ahmedabad)
🏢 Herumb Media
📍 Ahmedabad