About Lenskart Foundation (https://lenskartfoundation.com/)

Serving since 2020, Lenskart Foundation is committed to driving meaningful social impact through initiatives focused on vision care, accessibility, and community well-being. We are aimed towards eradicating refractive error based blindness from every nook and corner of the country.

Roles & Responsibilities

We are looking for a creative and driven Social Media Specialist to manage the Foundations entire social media presence. This role requires a solid storyteller who can craft compelling narratives, build impactful campaigns, and bring our initiatives to life through engaging digital content!

- Manage and own the Foundation’s overall online presence, including social media platforms and website content
- Plan and execute social media campaigns for awareness,



events, and fundraising
- Develop and execute storytelling-led campaigns to showcase impact and initiatives
- Monitor and respond to comments, messages, and community interactions across Fb, Instagram, LinkedIn, YouTube, etc.
- Create engaging content for digital platforms including posts, banners, reels, and videos
- Write compelling captions, stories, and campaign narratives
- Coordinate with internal teams for creative assets
- Ensure consistency in brand voice and messaging across all platforms
- Track performance metrics and optimize content strategy accordingly

📌 Social Media Lead, Lenskart Foundation (New Delhi)
🏢 Lenskart
📍 New Delhi