Company Description PPStack is a global EdTech brand focused on reimagining the future of education by empowering students, professionals, and organizations with skills for the digital era. The company leverages artificial intelligence, technology, and creative teaching methods to make learning smarter, faster, and more impactful. PPStack’s mission is to bridge the gap between education and industry by offering future-ready skills, digital empowerment, and career transformation opportunities.
Through AI-powered learning platforms, crash courses, corporate training, career coaching, digital branding, and technology consulting, PPStack builds an ecosystem where education fuels innovation and careers thrive. Trusted by learners worldwide, PPStack delivers solutions across education, careers, digital growth, and technology innovation.
Role Description The Social Media Expert is a full-time remote role responsible for planning, creating, and managing social media content across platforms such as LinkedIn, Instagram, X, Facebook, and emerging channels. This role involves developing and executing social media strategies that support PPStack’s brand positioning in EdTech, career services, and digital solutions, while driving engagement, reach, and lead generation. Daily tasks include crafting posts, managing content calendars, coordinating with design and content teams, monitoring analytics,
and optimizing campaigns based on performance insights.
The Social Media
Expert will interact with online communities, respond to messages and comments, support online events and webinars, and ensure consistent brand voice across all channels. The role also requires staying up to date with platform trends, social media best practices, and competitor activity to continuously improve PPStack’s social presence.
Qualifications
- Strong skills in Social Media Marketing and Digital Marketing, with experience planning and executing campaigns across major social platforms.
- Proficiency in Social Media Content Creation and Marketing, including writing compelling copy and collaborating on visual assets.
- Excellent Communication and interpersonal skills, with the ability to represent the brand and engage diverse online audiences.
- Experience with social media analytics tools, KPI tracking, and data-driven optimization of campaigns.
- Understanding of EdTech, online learning, or career services markets is a plus.
- Ability to work independently in a remote setting, manage multiple projects, and meet deadlines consistently.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
- Familiarity with basic design tools (e.g., Canva, Adobe Express) and content management tools is beneficial.
📌 Social Media Expert (India)
🏢 PPStack
📍 India