We are looking for a dynamic and tech-savvy SEO / Digital Marketing Trainer to lead our next-generation digital marketing curriculum. The candidate will be responsible for training students in modern SEO, AI-driven marketing strategies, performance marketing, automation, and emerging search platforms.
Key Responsibilities
- Conduct training sessions on SEO and Digital Marketing concepts for students and working professionals.
- Teach Search Engine Optimization (SEO) strategies for platforms beyond Google, including:
- YouTube
- Instagram
- TikTok
- Other emerging search platforms
- Deliver hands-on training on Marketing Automation tools such as:
- HubSpot
- Zapier
- AI-driven CRM workflows
- Train students on Performance Marketing and AI-driven bidding strategies for:
- Google Ads
- Meta Ads
- Teach students how to optimize advertising campaigns and improve ROI / ROAS using automation and AI-based strategies.
- Conduct practical sessions on AI tools for Digital Marketing and SEO.
- Train students on AI Prompting and the application of AI tools in marketing.
- Provide training on Google Search Console and modern search optimization techniques.
- Train students in Marketing Analytics and performance measurement.
- Demonstrate live projects and practical use cases where AI tools improve marketing efficiency.
- Develop and regularly update training modules according to changes in SEO, AI, search algorithms,
and the digital marketing landscape.
- Simplify complex technical concepts and explain them effectively to students.
- Keep the curriculum updated with the latest AI-driven marketing trends and technologies.
Candidate Requirements
- 3+ years of core training experience in Digital Marketing / SEO.
- Experience working with or training students at reputed digital marketing institutes is preferred.
- Strong hands-on knowledge of SEO and Digital Marketing.
- Expertise in AI-powered digital marketing tools and strategies.
- Strong knowledge of AI Prompting and Generative AI tools.
- Practical experience with Google Search Console.
- Knowledge of Canva AI and other AI-based marketing tools.
- Strong understanding of Marketing Analytics.
- Good knowledge of Google Ads and Meta Ads.
- Knowledge of Marketing Automation tools such as HubSpot and Zapier.
- Ability to conduct live projects, practical assignments, and hands-on training sessions.
- Excellent communication and presentation skills.
- Strong command of English and Hindi.
- Ability to simplify complex technical concepts for students.
Preferred candidate profile
- Candidates with 3+ years of Digital Marketing/SEO training experience.
- Candidates who have trained students at established Digital Marketing institutes.
- Candidates with solid practical/live project experience.
- Candidates who are comfortable incorporating AI tools and