Akbar Travels is looking for a result-driven SEO Analyst with at least 1 year of hands-on experience to manage end-to-end SEO activities. The candidate should be capable of executing SEO strategies, building scalable pages, and driving measurable growth in organic traffic and bookings.

Key Responsibilities

1. SEO Strategy & Analysis Perform keyword research and competitor analysis

Identify growth opportunities across travel segments

Execute SEO strategies focused on traffic and booking growth

2. Page Creation & Optimization Build and manage SEO pages (city, hotel, location, and feature-based)

Create landing pages targeting high-intent keywords

Ensure pages are optimized for both ranking and conversion

3. On-Page SEO Optimize meta tags, headings, URLs, and internal linking

Improve CTR through strong titles and descriptions

Align content with search intent

4. Technical SEO Conduct regular SEO audits and fix technical issues

Handle crawling, indexing, sitemap, robots.txt, and canonicalization

Improve Core Web Vitals, page speed, and mobile performance

Coordinate with developers for implementation

5. Off-Page SEO Execute link-building strategies

Monitor backlinks and competitor profiles

Focus on acquiring high-quality backlinks

6.



Analytics & Reporting Track performance via Google Analytics & Search Console

Analyze traffic, rankings, and conversions

Prepare regular reports with insights and action plans

Monitor metrics like sessions, bookings, and LTB

7. Growth & Optimization Continuously test and optimize SEO performance

Work towards improving rankings, traffic, and bookings

Collaborate with product, content, and marketing teams

Required Skills & Qualifications *Minimum 1 year of experience in SEO (mandatory)

*Strong understanding of on-page, off-page, and technical SEO

*Experience in handling website pages and SEO execution

*Familiarity with tools like Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog

*Knowledge of Google Hotel Center & sponsored listing optimization is a plus

*Basic understanding of HTML and website structure

*Strong analytical mindset

*KPIs / Success Metrics

*Growth in organic traffic

*Improvement in keyword rankings

*Increase in bookings and LTB ratio

*Reduction in technical errors

*Growth in quality backlinks

Why Join Akbar Travels?

Work on a large-scale travel platform

High ownership and direct business impact

Prospect to scale SEO aggressively

📌 Seo Analyst (Ernakulam)
🏢 Akbar Travels
📍 Ernakulam