- Manage daily PR operations for assigned client accounts
- Develop and execute PR plans under guidance from senior leadership
- Lead media outreach, pitching, and relationship management
- Draft and review press releases, pitches, bylines, and communication materials
- Coordinate with integrated teams (digital, social, creative, strategy) to deliver cohesive campaigns
- Supervise and guide PR executives and junior team members
- Manage media monitoring, reporting, and insights analysis
- Support client meetings, status updates, and presentations
- Assist in handling issues management and reactive communications
- Support new business pitches and proposal development
Skills & Competencies
- Solid media relations and content development skills
- Ability to manage multiple clients and deadlines independently
- Good understanding of integrated marketing and digital PR
- Strong organizational and stakeholder management skills
- Mentoring and team coordination ability
- Proficiency in using AI tools and creating effective PowerPoint presentations