Roles and Responsibilities - Script UGC Content Writer (Hindi English)

Job Summary

As a Script UGC Content Writer (Hindi English), you will be responsible for creating engaging, impactful, and brand-aligned scripts for video content, advertisements, social media, and influencer collaborations. Your role will involve storytelling, scriptwriting, and generating UGC (User-Generated Content) ideas to enhance audience engagement and brand presence.

Key Responsibilities

1. Scriptwriting for Videos Ads

Develop compelling and audience-driven scripts for video ads, brand promotions, explainer videos, and influencer marketing. Write scripts for different formats including YouTube videos, Instagram Reels, TikTok, and Facebook Shorts.

Ensure storytelling aligns with brand messaging, product highlights, and audience interests.

Adapt scripts for different lengths (15-sec, 30-sec, 1-min, etc.) to suit platform requirements.

1. UGC (User-Generated Content) Strategy Copywriting

Create UGC-friendly scripts for influencers and real users to generate authentic content. Develop relatable and engaging dialogues, hooks, and call-to-action (CTAs) for UGC videos.

Provide content guidelines for creators to maintain consistency and authenticity.

Optimize scripts for virality, engagement, and shareability.

1. Social Media Content Development

Write creative captions, hooks, and storylines for Instagram, Facebook, YouTube Shorts, and TikTok. Ideate and create viral content formats that boost organic reach and audience interaction.

Repurpose long-form content into bite-sized, high-engagement scripts.

Develop story-driven content that resonates with Hindi English-speaking audiences.

1. Research Audience Insights

Conduct research on trending topics, viral content formats,



and social media trends. Understand consumer psychology and behavior to create relatable storytelling.

Analyze competitor content and bring fresh, innovative script ideas.

Ensure cultural relevance and language nuances are effectively incorporated.

1. Collaboration with Creators Influencers

Work with video editors, designers, and content creators to bring scripts to life. Provide clear instructions and guidelines to influencers for UGC video creation.

Adapt scripts based on creator style and audience demographics.

1. Performance Analysis Optimization

Track engagement metrics (views, shares, comments) to evaluate script performance. Optimize content and scripts based on data-driven insights and audience feedback.

Experiment with different storytelling techniques, humor, and emotional hooks.

Required Skills Qualifications

Fluent in Hindi English (writing, grammar, and storytelling).

Creative storytelling skills with an understanding of brand voice.

Knowledge of social media trends, short-form video content, and UGC marketing.

Ability to write viral hooks, compelling dialogues, and persuasive CTAs.

Understanding of video production, editing needs, and influencer collaborations.

Familiarity with digital marketing strategies and audience engagement tactics.

Robust research and analytical skills to track content performance.

This role requires a blend of creativity, strategic thinking, and storytelling skills to craft engaging content that resonates with audiences and drives brand growth.

Disclaimer: This has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.

📌 Script & UGC Content Writer (Gurugram)
🏢 Artarium
📍 Gurugram