Business Development Executive-JD

Location: [Kochi/ Remote]

Department: Sales & Business Development

Experience Level: 3+ Years

Employment Type: Full-Time

About the Role

We are looking for a high-octane, results-driven Business Development Executive to own end-to-end pipeline generation, outreach, proposal creation, and closure across the FMCG, Retail, and Entertainment sectors.

In this role, you will be a true hunter—building your own pipeline, running structured discovery, converting high-value brand and agency deals, and owning your revenue targets. You won't wait for inbound leads to land on your lap; you have the grit to prospect, pitch, navigate deal blockers, and close.

What You Will Own

1. Pipeline Generation & Revenue Closure

- Proactive Prospecting: Source high-quality leads through cold outreach, LinkedIn Sales Navigator, warm intros, and industry event networking.
- Structured Discovery: Lead initial discovery calls to map out campaign objectives, budget bands, key decision-makers, timelines, and competitive landscapes before crafting proposals.
- Tailored Proposals: Build high-converting proposals backed by sector-specific case studies and transparent value propositions.
- CRM Discipline: Maintain flawless CRM hygiene (updating deal stages, next steps, and expected close dates) without needing to be chased.
- Target Ownership: Hit and exceed assigned monthly and quarterly revenue targets.

2. Agency & Brand Relationship Management

- Agency Partnerships: Identify, pitch, and sign agency partners with active,



recurring client briefs.
- Playbook Development: Build and refine a repeatable playbook for agency partnerships, commercial models, and contract terms.
- Client Ownership: Serve as the primary point of contact for every brand deal you close, managing contract terms, pricing queries, and campaign onboarding smooth hand-offs.

Who You Are

- Proven Sales Track Record: 3+ years of hands-on B2B sales experience in Ad Sales, Media Sales, Influencer Marketing, MarTech, or Agency Sales.
- Proven High-Ticket Closer: You have personally closed deals of ₹10 Lakhs+ multiple times with named brands or leading agencies.
- A True Hunter: Highly comfortable with cold outreach, multi-channel prospecting, and self-generating a healthy pipeline.
- System & Process-Oriented: You think in terms of scalable, repeatable sales tactics rather than one-off heroic wins, continuously documenting what works.
- Objection Handling Master: Exceptional communication skills with the ability to navigate complex deal blockers and relay actionable market feedback to internal product/strategy teams.

Bonus Points If You Have

- Prior experience at an influencer marketing platform, creator agency, or media buying agency.
- Experience closing deals directly against marketing and brand budgets in FMCG or Retail.
- An active, pre-existing book of brand-side or agency-side relationships in the local region.
- Hands-on familiarity with Zoho CRM or similar sales management tools.

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