Sales Engineer Debricking & Refractory Demolition Equipment

Location: Pune or Kolhapur (home-based) extensive field travel

Territory: Maharashtra and North Karnataka including the BallariHospet–Koppal belt (JSW Vijayanagar, Kalyani Steels, Kirloskar Ferrous), Bhadravati, the Jalna and Chhatrapati Sambhajinagar induction-furnace and TMT cluster, Dolvi, Taloja and Khopoli, the Kolhapur–Sangli–Belagavi foundry belt, and the Vidarbha plants at Wardha, Chandrapur, Bhandara and Nagpur

Travel: Approximately 15–20 days per month, on plant sites

Reports to: Head of Sales

Experience: 3–5 years in capital equipment sales, specifically within the steel or heavy industrial sector

Qualification: Diploma / B.Tech / B.E. in Mechanical Engineering (MBA an advantage)

Employment type: Full-time, permanent

About Zetko

Zetko is a leading provider of German-engineered machinery for the steel and iron-making industry, manufacturing in India since 1990. We design custom mechanical systems that reduce downtime and improve safety inside steel plants. Our debricking and refractory demolition equipment is built for the harshest steelmaking environments, and is used by some of the largest producers in the country.

About the Role

This is a hands-on, field-first sales role. You will spend most of your month inside steel plants — walking shop floors, meeting maintenance and refractory teams, watching relining cycles, and translating what you see into the right machine configuration.

We sell direct to plants. There are no dealers, channel partners or contractors in between, which means you own the account from first visit to purchase order. The person who does well here is mechanically curious, comfortable in a hot and dusty converter shop, and disciplined enough to run their own territory without daily supervision.

What You Will Own

- Direct B2B sales of Zetko’s debricking and refractory demolition equipment to steel and heavy industries
- Plant visits and technical engagement — site assessments, technical presentations, machine demonstrations, and shutdown/relining observations
- Territory planning — build and execute a territory plan, map every relevant plant and converter/ladle population in your region,



and maintain a healthy, forecastable pipeline
- Solution definition — understand each customer’s vessel dimensions, refractory profile and shutdown constraints, and recommend the right custom machinery configuration
- Proposal and project handover — work with internal design, service and support teams on costing, proposal generation, and smooth delivery after the order
- Technical drawings and layouts in AutoCAD where required to support proposals
- Relationship building across purchase, projects, operations, maintenance and refractory departments

— including multi-level engagement so no account depends on a single contact
- Commercial follow-through — tender and e-procurement processes, techno-commercial negotiation, payment terms, and closing
- Market intelligence — track competitor activity, capex plans, expansions and relining schedules, and feed this back to the product and design teams
- Representation at trade shows, expos, industry conferences and on-site demonstrations

What Success Looks Like In your first 12 months we would expect you to:
- Complete 8–10 qualified plant visits per month, with written visit reports
- Map and prioritise every target plant in your territory within the first 90 days
- Build a pipeline that comfortably covers your annual order-booking target
- Convert your first orders from accounts you opened yourself
- Maintain accurate, current records of every opportunity and follow-up

Who We Are Looking For

Essential

- Diploma / B.Tech / B.E. in Mechanical Engineering
- 3–5 years selling capital machinery or mechanical equipment in a B2B, direct-to-plant model
- Demonstrable experience selling into steel plants or comparable heavy manufacturing (cement, foundry, power, mining)




- Has personally been inside steel plants and understands plant operations — steel melting shops, converters, ladles, refractory linings and shutdown cycles
- Strong grasp of mechanical systems and industrial application engineering
- AutoCAD proficiency is mandatory
- Genuine willingness to travel extensively; valid driving licence and readiness to be on site, in PPE, in hot conditions
- Fluent in English and Hindi; ISessential for this territory and Kannada is a strong advantage for the Karnataka accounts

Advantageous
- Exposure to refractory, relining, or plant shutdown/maintenance services
- Experience with tender and e-procurement processes at large producers (JSW, Kalyani Steels, Kirloskar Ferrous, Sunflag, Lloyds Metals, Uttam Galva Metallics, SAIL and similar)
- Comfort with CRM discipline and structured pipeline reporting
- Existing relationships with purchase and maintenance decision-makers in the region

Key Skills
- Mechanical aptitude and industrial solutioning
- Robust communication and technical presentation skills
- Field sales planning and territory execution
- Client relationship management across multiple departments
- Techno-commercial negotiation and closing
- Self-discipline and independence — this role is largely unsupervised
- Technical drawing and AutoCAD usage
- Understanding of plant safety protocols and industrial operations

What We Offer
- A German-engineered, differentiated product with a 30+ year manufacturing track record in India
- Direct ownership of a defined territory, with no channel conflict
- Direct access to our design and engineering team — you will not be selling from a brochure
- Fixed salary plus performance-linked incentive on order booking
- Travel, accommodation and field expenses covered
- A small, decisive team where good ideas reach the top quickly

How to Apply Send your CV to [email protected] with the subject line “Sales Engineer — [Pune / Kolhapur]”. In two or three lines, please tell us:

- Which steel plants you have personally visited and sold into
- The largest single order you have closed, and the sales cycle it took
- Your current location and notice period

Applications that address these three points are reviewed first.

📌 Sales Engineer (Pune)
🏢 Zetko DKV Technic
📍 Pune