Location: Hyderabad, Telangana, India

Work Mode: On-site

Employment Type: Full time

Working Hours: U.S. Business Hours / U.S. Time Zone

Products: BriefingIQ & EventIQ

About the Role

We are looking for a high-energy, confident Sales & Marketing Specialist to drive B2B lead generation and outbound sales for our SaaS products, BriefingIQ and EventIQ.

This is a hands-on inside sales and business development role. The ideal candidate must be comfortable making 50+ outbound calls per day, sending targeted email campaigns, following up with prospects, maintaining accurate CRM data, and consistently creating new sales opportunities.

This is not a passive marketing role. We are looking for someone who enjoys talking to people, is not afraid of cold calling, and is motivated by generating meetings and business opportunities.

Key Responsibilities

Outbound Sales & Cold Calling

- Make approximately 50+ outbound B2B calls per day to prospects in the United States.
- Conduct cold calls confidently with executives, managers, and business decision-makers.
- Introduce BriefingIQ and EventIQ and clearly communicate their business value.
- Identify prospect needs, qualify opportunities, and schedule product demonstrations.
- Follow up consistently with prospects through phone, email, and LinkedIn.
- Maintain a strong daily activity level and meet defined calling, meeting, and pipeline targets.

Email Campaigns & Lead Generation
- Create and execute targeted B2B email campaigns.
- Develop personalized outreach messages based on prospect roles, industries, and business needs.
- Manage follow-up sequences and track responses.
- Research companies and identify relevant decision-makers and influencers.
- Generate qualified leads and convert them into sales meetings.
- Coordinate with the marketing team on campaigns, messaging, and lead-generation activities.

CRM Management
- Maintain accurate prospect and customer information in the CRM.
- Enter and update contacts, companies, activities, notes, opportunities, and follow-up dates.
- Track every call, email, response, meeting, and sales opportunity.




- Ensure there are no missed follow-ups or stale leads.
- Maintain clean and organized CRM data.
- Prepare basic sales activity and pipeline reports.

Prospect Research
- Research B2B companies and decision-makers using tools such as:
- LinkedIn Sales Navigator
- Apollo.io
- ZoomInfo
- Lusha
- Clay
- Company websites and other business databases
- Build targeted prospect lists for BriefingIQ and EventIQ.
- Identify ideal customer profiles and relevant buyer personas.

Required Skills
- Excellent verbal and written English communication skills.
- Strong confidence speaking with U.S. business professionals.
- Must be comfortable with cold calling.
- Must be willing and able to make 50+ calls per day.
- Strong follow-up discipline and persistence.
- Good interpersonal and relationship-building skills.
- Ability to handle rejection professionally and continue prospecting.
- Strong organizational and time-management skills.
- Working knowledge of CRM systems.
- Good knowledge of Microsoft Excel / Google Sheets.
- Ability to manage multiple prospects and follow-ups simultaneously.
- Strong attention to detail.

Preferred Experience
- 1–4 years of experience in B2B inside sales, SDR, BDR, business development, SaaS sales, or lead generation.
- Experience selling SaaS, technology, IT services, or professional services is preferred.
- Experience selling to U.S. customers is a strong plus.
- Experience with CRM platforms such as HubSpot, Zoho CRM, Salesforce, or similar.
- Experience with outbound email campaigns and sales automation tools.
- Experience using LinkedIn Sales Navigator, Apollo.io, ZoomInfo, or similar prospecting platforms.

Candidate Profile We are looking for someone who is:




- Fearless about picking up the phone and calling prospects.
- Energetic, outgoing, and persuasive.
- Comfortable speaking with senior-level U.S. executives.
- Target-driven and motivated by results.
- Persistent and capable of handling rejection.
- Highly organized with excellent follow-up habits.
- A self-starter who does not need constant supervision.
- Comfortable working U.S. business hours from Hyderabad.
- Interested in building a long-term career in B2B SaaS sales.

Performance Expectations The successful candidate will be expected to consistently achieve activity and pipeline targets, including:
- 50+ outbound calls per day
- Targeted email outreach every day
- Daily prospect research and list building
- Consistent follow-up with existing prospects
- Qualified sales meetings/demo appointments
- Accurate and timely CRM updates
- Continuous development of the sales pipeline

Key Performance Indicators (KPIs) Performance will be measured based on:
- Outbound calls completed
- Emails/campaigns executed
- Qualified leads generated
- Meetings/demo appointments scheduled
- Prospect response rate
- Follow-up completion rate
- CRM data accuracy
- Sales pipeline generated
- Conversion of prospects to qualified opportunities

Education Bachelor's degree in Business, Marketing, Communications, or a related field is preferred, but strong sales ability and communication skills are more important than academic qualifications.

Compensation

Competitive salary + performance-based incentives/commission.

High performers will have significant earning potential based on qualified meetings, opportunities, and sales results.

How to Apply

Candidates should submit their resume along with a brief description of their B2B sales/cold-calling experience, including:

- Average calls made per day
- Experience selling to U.S. customers
- CRM platforms used
- Prospecting tools used
- Sales targets achieved

If you are confident on the phone, enjoy talking to customers, and are ready to make 50+ calls every day, we want to hear from you.

📌 Sales And Marketing Specialist (Hyderabad)
🏢 AllianceIT
📍 Hyderabad