Role Overview:

We are looking for a Product Merchandiser with strong exposure to the D2C ecosystem. The role involves owning the product journey end-to-end—from deep market research and insight generation to procurement coordination and successful product launches—while creating differentiated, customer-centric product experiences.

Key Responsibilities:

Conduct deep product and market research to identify new product opportunities, consumer insights, and innovation gaps

Track trends and keyword demand across Indian and global markets to guide product strategy

Identify consumer problems and translate them into clear, scalable product solutions

Develop robust design understanding, ensuring product differentiation and brand alignment

Act as a bridge between design, procurement, and operations teams to ensure seamless execution

Manage the entire product lifecycle—from sourcing and procurement to sampling and launch

Collaborate closely with vendors and internal stakeholders to ensure quality, timelines, and cost efficiency

Build compelling product experiences, focusing on usability, packaging, and customer delight





- Support go-to-market strategy with insights for positioning, pricing, and storytelling

Must-Have Requirements:

- Proven experience working in a D2C startup environment

Experience: 2-4years

Strong understanding of consumer behavior, e-commerce, and fast-paced product cycles

Hands-on exposure to product sourcing, vendor coordination, and launch execution

Ability to work cross-functionally with design, supply chain, and marketing teams

Data-driven mindset with strong analytical and problem-solving skills

Excellent communication and stakeholder-management abilities

- Department: NPD (New Product Development) – Looking for product/consumer goods merchandising experience, not fashion design/apparel background

Good to Have:

Experience in fitness or wellness D2C brands

Exposure to international sourcing and global trend analysis

- Familiarity with tools for keyword research, trend tracking, and consumer insights

Pay: ₹30,000.00 - ₹45,000.00 per month

Work Location: In person

📌 Product Merchandiser (Gurugram)
🏢 WiseLife
📍 Gurugram