Product Marketing Specialist (Chennai)

Product Marketing Specialist (Chennai)

14 Aug
|
InteleANTS
|
Chennai

14 Aug

InteleANTS

Chennai

Role : Specialist Product Marketing

Experience : 03 to 05 Years

Job Location : Chennai

About OJ Commerce:

OJ Commerce (OJC), a rapidly expanding and profitable online retailer, is headquartered in Florida, USA, with a fully functional office in Chennai, India.

We deliver exceptional value to our customers by harnessing cutting-edge technology, fostering innovation, and establishing strategic brand partnerships to enable a seamless, enjoyable shopping experience featuring high-quality products at unbeatable prices. Our advanced, data-driven system streamlines operations with minimal human intervention. Our extensive product portfolio encompasses over a million SKUs and more than 2,500 brands across eight primary categories.

With a robust presence on major platforms such as Amazon, Walmart, Wayfair, Home Depot, and eBay, we directly serve consumers in the United States.

As we continue to forge new partner relationships, our flagship website, www.ojcommerce.com, has rapidly emerged as a top- performing e-commerce channel, catering to millions of customers annually.

KeyResponsibilities

ProductListingManagement

1. Create,maintain,andoptimizeproductlistingsacrossmultiplemarketplaces.
2. Ensurelistingcontentcomplieswithmarketplacepoliciesandbrandguidelines.
3. Manageproductvariations,parent-childrelationships,attributes,andcatalogstructure.
4. Coordinatenewproductlaunchesandlistingupdates.

ContentOptimization

1. Developandoptimizeproducttitles,bulletpoints,descriptions,A+Content,andBrandStorecontent.
2. Conductkeywordresearchtoimproveorganicrankingsandsearchvisibility.
3. Continuouslytestandimprovelistingcontenttomaximizeconversionrates.

Catalog&DataManagement;

1. Manageproductdata,specifications,images,videos,anddigitalassets.
2.



Ensurecatalogaccuracy,completeness,andconsistencyacrossalllistings.

PerformanceMonitoring&Analytics;

1. Trackkeyperformanceindicators(KPIs)including:
2. Salesrevenue
3. Conversionrate
4. BuyBoxpercentage
5. Organicrankings
6. Click-throughrate(CTR)
7. Trafficandimpressions
8. Analyzelistingperformanceandidentifyopportunitiesforgrowth.
9. Generateregularreportsandactionableinsightsforstakeholders.
10. Identifycategorytrends,customerbehaviorpatterns,andcompetitiveopportunities.

Skills Required:

- Ability to create, update, and optimize product listings across marketplaces such as Amazon, Walmart, eBay, and Wayfair while ensuring compliance with platform guidelines.
- Strong skills in writing and enhancing product titles, bullet points, descriptions, A+ Content, and brand content to improve customer engagement and conversions.
- Knowledge of marketplace SEO and keyword research techniques to improve product visibility, search rankings, and organic traffic.
- Experience managing product catalogs, SKUs, attributes, variations, and digital assets while maintaining data accuracy and consistency.
- Ability to monitor KPIs such as sales, conversion rates, CTR, Buy Box percentage, traffic, and impressions, and provide actionable insights.
- Understanding of online retail operations, marketplace trends, customer buying behavior, and best practices for product merchandising.
- Proficiency in Excel/Google Sheets for data analysis, reporting, trend identification, and performance tracking.
- Strong collaboration and stakeholder management skills to coordinate product launches, listing updates, and cross-functional initiatives effectively.

What we Offer

- Market-competitive salary
- Medical Benefits/Accident Cover
- Flexi Office Working Hours
- Fast paced start up

📌 Product Marketing Specialist (Chennai)
🏢 InteleANTS
📍 Chennai

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