Product Manager – Enterprise Voice & Calling

1. Role Purpose

Own and drive the strategy, lifecycle, commercial performance and growth of the Enterprise Voice & Calling product portfolio, covering SIP Trunk, PRI, Toll-Free Services, Business Calling/CLI and Caller Identity solutions.

The role will be responsible for translating market and customer needs into differentiated product propositions, driving product innovation and roadmap execution, enabling sales and GTM, and ensuring sustained revenue and profitability growth. The role will also manage and mentor a team of product resources responsible for individual product portfolios.

2. Key Responsibilities

Product Strategy & Roadmap

- Define product vision, strategy and roadmap aligned with business objectives and market opportunities.
- Manage the complete product lifecycle from concept, development and launch to optimisation, migration and retirement.
- Identify new use cases, customer segments and opportunities for product expansion.
- Drive migration from legacy voice products towards IP, cloud and next-generation calling solutions.

Product Development & Management

- Own product requirements, business cases, PRDs/BRDs and feature prioritisation.
- Work closely with Technology, Network, IT, Operations, CX and other stakeholders for product development and enhancement.
- Ensure products are scalable, reliable, commercially viable and customer-centric.
- Drive continuous improvement based on customer feedback, service performance and market trends.

Commercial & Business Ownership

- Own product-level revenue, profitability, pricing, packaging and commercial constructs.
- Develop pricing strategies and identify opportunities for ARPU improvement, cross-sell and upsell.
- Analyse product performance, business cases and ROI of new initiatives.
- Identify opportunities to improve margins and optimise product cost structures.

Go-to-Market & Sales Enablement

- Develop differentiated product propositions, value propositions, use cases and GTM strategies.
- Partner with Sales and Marketing teams for product launches, campaigns and customer acquisition.
- Develop sales enablement material and conduct product training for sales, channels and partners.
- Support strategic customer opportunities and complex solution requirements.

Market & Competitive Intelligence

- Continuously track industry trends, customer expectations, competitor offerings, pricing and technology developments.
- Benchmark the portfolio against telecom operators, CPaaS, UCaaS,



cloud communication and emerging digital players.
- Identify disruptive opportunities and recommend recent products/business models.

Regulatory & Industry Management

- Monitor TRAI, DoT and other regulatory developments impacting enterprise voice and calling products.
- Assess business and product implications of regulatory changes and drive required product interventions.
- Ensure products remain compliant while leveraging regulatory changes to create new business opportunities.

Partner & Ecosystem Management

- Manage technology, OEM and strategic business partners supporting the portfolio.
- Evaluate new partnerships and business models to accelerate product development and market entry.
- Drive partner commercials, roadmap alignment, performance and governance.

People & Stakeholder Management

- Lead and mentor product team members and establish clear ownership across the portfolio.
- Set objectives, priorities and performance metrics for the team.
- Collaborate with senior leadership and cross-functional stakeholders to drive product and business outcomes.
- Build strong alignment across Product, Sales, Network, Technology, Operations, Finance, Legal and Regulatory teams.

3. Key Performance Indicators

- Revenue and profitability growth of the assigned portfolio
- Product volume, ARPU and market share growth
- New product / feature revenue contribution
- Product adoption and customer acquisition
- Product launch and roadmap execution
- Margin and cost optimisation
- Customer retention and product experience
- Competitive positioning and differentiation
- Number and success of new use cases/propositions launched
- Regulatory compliance and speed of response to regulatory changes

4. Key Stakeholders

- Business / Product Leadership
- Sales & Marketing
- Network & Technology
- IT / Digital
- Operations / Service Delivery
- Customer Experience
- Finance
- Legal & Regulatory
- OEM / Technology Partners
- Enterprise Customers

5. Educational Qualification

- Graduate degree in Engineering, Management, Telecommunications, Computer Science or a related discipline.
- MBA / PGDM in Marketing,



Strategy or Product Management will be preferred.

6. Experience

- 8–12 years of relevant experience in Product Management, Telecom, Enterprise Communications, Cloud Communications, UCaaS, CPaaS or related B2B technology businesses.
- Strong understanding of enterprise voice and communication technologies such as SIP, PRI, IP Telephony, Toll-Free, CLI/Caller Identity and Cloud Calling.
- Experience in product lifecycle management, commercialisation and GTM.
- Experience of managing cross-functional teams and preferably direct reports.
- Exposure to telecom regulations, enterprise communication ecosystem and technology partnerships will be an advantage.

7. Key Competencies

- Product strategy and lifecycle management
- Commercial and business acumen
- Strong understanding of enterprise telecom/voice
- Market and competitive intelligence
- Customer-centric thinking
- Analytical and problem-solving skills
- GTM and sales orientation
- Stakeholder and partner management
- Strategic thinking and innovation
- Strong communication and presentation skills
- People leadership and team management
- Ability to operate in a rapid-changing technology environment

8. Role Success Profile The successful candidate should demonstrate the ability to think beyond individual products and own a portfolio as a business, balancing customer needs, technology, commercial outcomes and market opportunity. The role requires a strong combination of product thinking, telecom domain expertise, commercial orientation and execution capability. Transforming Businesses through Digitalization

Tata Tele Business Services (TTBS), belonging to the prestigious Tata Group of Companies, is the country’s leading enabler of connectivity and communication solutions for businesses. With services ranging from connectivity, collaboration, cloud, security, IoT, and marketing solutions, TTBS offers the largest portfolio of ICT services for businesses in India. With an unwavering focus on customer-centricity and innovation, TTBS continues to garner recognition from customers and peers alike.

Our People Shape Our Journey Ahead

We are India’s leading enabler of digital connectivity and technology solutions for businesses - a feat possible only because we are fueled by the dedication and passion of our people. We welcome the finest talent and believe in nurturing and mentoring them to rise into leadership roles, while standing tall on our ethics and values.

📌 Product Head - On Prem Solutions (Voice) (Noida)
🏢 Tata Teleservices
📍 Noida