Performance Marketing Manager – GCC E-commerce (Noida)

Performance Marketing Manager – GCC E-commerce (Noida)

14 Aug
|
Sapphire Technologies
|
Noida

14 Aug

Sapphire Technologies

Noida

About the Role

We are looking for a results-driven Performance Marketing Manager with hands-on GCC e-commerce experience to drive customer acquisition, revenue, and growth for our multi-vendor e-commerce marketplace serving the Saudi Arabian market.

The ideal candidate should have proven experience managing performance campaigns for Saudi Arabia and/or GCC markets, with a strong understanding of local consumer behaviour, purchasing patterns, promotional periods, and e-commerce customer journeys.

This is a hands-on role focused on revenue, ROAS, CAC, conversions, and profitable growth rather than traffic or awareness alone.

Key Responsibilities

Performance Marketing

- Plan, launch, manage, and optimize performance campaigns across Google Ads and Meta Ads.
- Manage Google Search, Shopping, Performance Max, Display, YouTube, and relevant campaign types.
- Manage Meta campaigns across Facebook and Instagram for acquisition, retargeting, and customer reactivation.
- Evaluate and utilize other relevant GCC channels such as Snapchat and TikTok where appropriate.
- Develop audience segmentation and remarketing strategies for different product categories and customer segments.
- Continuously optimize campaigns to improve ROAS, CPA, CAC, CTR, conversion rate, and revenue.
- Scale profitable campaigns while maintaining target acquisition costs and margins.

GCC / Saudi E-commerce Growth

- Develop performance strategies specifically for the Saudi Arabian and GCC markets.
- Understand GCC consumer behaviour, online shopping patterns, seasonal demand, and promotional cycles.
- Plan campaigns around key commercial periods, seasonal events, and major e-commerce sales periods in the region.
- Adapt ad messaging, offers, audiences, and creatives for Arabic- and English-speaking customers.
- Work with the marketplace team to identify high-performing products, categories, and vendors for paid promotion.

Conversion & Revenue Optimization





- Analyze the complete customer journey from ad impression to purchase.
- Identify opportunities to improve landing pages, product pages, checkout, and conversion rates.
- Analyze cart abandonment and customer drop-off points.
- Conduct A/B testing of creatives, audiences, offers, landing pages, and campaign structures.
- Work with product, design, and development teams to implement CRO improvements.

Analytics & Reporting

- Monitor campaign performance and revenue on a daily basis.
- Track ROAS, CAC, CPA, CTR, CPC, conversion rate, revenue, AOV, and customer acquisition trends.
- Prepare weekly and monthly performance reports with actionable insights.
- Use GA4, Google Tag Manager, Google Ads, Meta Events Manager, and other analytics platforms for campaign measurement.
- Ensure accurate conversion tracking, event tracking, attribution, and reporting.

Creative & Campaign Coordination

- Work closely with designers and content teams to develop high-performing ad creatives.
- Provide clear creative briefs based on campaign data and audience insights.
- Test different ad formats, messaging, product angles, offers, and CTAs.
- Identify creative fatigue and recommend new concepts.

Collaboration

- Coordinate with the E-commerce Manager, Vendor Management, Product, Design, Development, and Customer Support teams.
- Recommend products and vendors that should be prioritized in marketing campaigns.
- Share performance insights that can improve product visibility and marketplace sales.
- Stay updated with changes in Google, Meta, TikTok, Snapchat, and GCC digital advertising trends.





Required Skills & Experience

- 3–5 years of experience in Performance Marketing.
- Proven hands-on experience with GCC markets, preferably Saudi Arabia.
- Strong experience in e-commerce performance marketing.
- Expertise in Google Ads and Meta Ads.
- Experience managing and optimizing significant advertising budgets.
- Proven track record of achieving revenue and ROAS targets.
- Strong understanding of customer acquisition, retargeting, and conversion optimization.
- Strong analytical and problem-solving skills.
- Excellent reporting and communication skills.

Required Tools

- Google Ads
- Meta Ads Manager / Business Manager
- Google Analytics 4
- Google Tag Manager
- Google Merchant Center
- Meta Pixel / Conversions API
- Google Search Console
- Excel / Google Sheets

Preferred

- Experience with Saudi Arabian e-commerce businesses or GCC marketplaces.
- Experience with Snapchat Ads and TikTok Ads.
- Experience with Arabic/English campaigns.
- Understanding of SEO and CRM/retention marketing.
- Experience with email, WhatsApp, SMS, or push notification marketing.
- Familiarity with AI-powered marketing and analytics tools.
- Experience working with multi-vendor marketplaces is a solid advantage.

Key Performance Indicators

Success in this role will primarily be measured through:

- Revenue generated through paid channels
- ROAS
- CAC / CPA
- Conversion rate
- Customer acquisition
- Repeat purchase contribution
- Campaign scalability
- Marketing efficiency

Why Join Us?

- Work on a growing Saudi-focused multi-vendor e-commerce marketplace.
- Opportunity to manage GCC-focused performance campaigns.
- Work across multiple product categories and vendors.
- High ownership and direct impact on revenue growth.
- Performance-based career growth.

How to Apply:

Interested candidates can share their resume at [email protected] or call +91 87968 60054

📌 Performance Marketing Manager – GCC E-commerce (Noida)
🏢 Sapphire Technologies
📍 Noida

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