Job Summary

We are seeking a results-driven Meta Ads Expert to develop, implement, and optimize our advertising campaigns across Meta platforms (Facebook, Instagram, etc.). The ideal candidate will have a deep understanding of ad targeting, performance tracking, and creative optimization. This role requires a strategic thinker with a passion for data-driven marketing, strong analytical skills, and the ability to deliver high-ROI campaigns.

Key Responsibilities

- Campaign Strategy Management: Plan, create, and manage high-performing Meta ad campaigns aligned with business goals.

- Audience Targeting: Utilize advanced targeting methods to reach and engage relevant audiences.

- Ad Optimization: Continuously analyze and optimize ad performance for cost efficiency and increased ROI.

- Creative Collaboration: Collaborate with content and design teams to produce high-converting ad creatives.

- Performance Analysis: Track, analyze, and report campaign performance, using insights to inform future strategies.

- A/B Testing: Conduct A/B testing on ad creatives, copy, and targeting to drive continuous improvement.

- Budget Management: Manage and allocate ad budgets to maximize return on investment.

- Market Research:



Stay updated with Meta Ads platform changes, algorithm updates, and industry best practices.

- Should have handled 40-50 lakh budget handled in a month

Required Skills Qualifications

- Experience: 3-5 years of experience managing Meta ad campaigns for consumer brands, preferably in e-commerce or home decor.

- Technical Skills: Proficiency in Facebook Ads Manager, Meta Business Suite, and third-party tracking tools.

- Data-Driven Mindset: Robust analytical skills with the ability to interpret campaign data and generate actionable insights.

- Creative Thinking: Ability to conceptualize and guide the development of high-performing ad creatives.

- Communication: Excellent verbal and written communication skills to coordinate with cross-functional teams.

- Attention to Detail: Meticulous approach to campaign setup, tracking, and performance analysis.

Disclaimer: This has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.

📌 Meta Ads Specialist (Gurugram)
🏢 Artarium
📍 Gurugram