Position: Meta Ads Specialist Experience Required: 1-1.5 Years Department: Marketing Employment Type: Full-Time Location: [On-Site] Salary Range: 20,000 - 30,000 per month (based on experience skill set) Key Responsibilities:

- Plan, launch, and manage Facebook Instagram ad campaigns

- Track, analyze, and optimize campaigns based on performance KPIs (ROAS, CTR, CPA)

- Build audience segments, create retargeting flows, and manage funnel-based ads

- Coordinate with the creative team for visuals, copy, and testing variations

- Set up and manage Facebook Pixel, Conversion APIs, and ensure accurate tracking

- Prepare and share detailed performance reports with key insights

Requirements:

- Proven experience with Meta Ads Manager and campaign management





- Robust understanding of audience targeting, bid strategies, and budget optimization

- Hands-on experience with retargeting, lookalike audiences, and split testing

- Familiarity with Google Analytics, UTM tracking, and basic attribution models

- Prior experience working with D2C brands or e-commerce businesses preferred

Disclaimer: This has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.

📌 Meta Ads Executive (Gurugram)
🏢 Artarium
📍 Gurugram