Everly White Studios | Guwahati (On-site)

Full-time | upto ₹25,000/month | 2–4 years experience

Everly White Studios is a luxury design studio creating mystical art, soulful lifestyle objects and New Earth collectibles.

We are looking for a Marketing Manager who can take ownership of our marketing across social media, digital growth, SEO, Meta Ads, campaigns and offline sales.

We are looking for someone who thinks beyond:

“What should we post?”

and asks:

“Who are we trying to reach, what will make them care, and how do we turn that attention into a customer?”

KEY RESPONSIBILITIES

- Develop and execute monthly content calendars
- Plan and create strategies for Reels, carousels, stories and campaigns
- Develop strong hooks, content ideas and storytelling formats
- Monitor trends and identify opportunities for organic reach
- Improve non-follower reach, engagement, profile visits and website traffic
- Track content performance and continuously optimise the strategy
- Hands-on experience with Meta Ads Manager is mandatory.
- Manage campaign objectives including awareness, traffic, engagement, lead generation and conversions
- Set up and monitor audiences, retargeting and campaign funnels
- Analyse CPM, CTR, CPC, CPA, ROAS and other relevant performance metrics
- Test creatives, audiences, copy and campaign structures
- Optimise campaigns based on performance and business objectives
- Working knowledge of SEO is mandatory.
- Develop and execute basic-to-intermediate SEO strategies
- Conduct keyword research and identify opportunities for organic discovery
- Optimise website pages, product pages, titles, descriptions and content
- Improve organic search visibility and website traffic
- Understand basic on-page SEO, technical SEO and off-page SEO principles
- Monitor rankings and organic traffic using relevant SEO tools
- Identify opportunities for collaborations, partnerships and creator marketing
- Research competitors, trends and customer behaviour
- Track marketing performance and provide actionable insights




- Help build Everly White Studios into a distinctive premium lifestyle brand
- Take an active role in sales during stalls, exhibitions, pop-ups and offline events
- Interact with customers and understand their needs
- Communicate the story, value and uniqueness of our products
- Convert enquiries and conversations into sales
- Handle customer follow-ups and leads generated through events
- Collect customer feedback and insights to improve marketing and sales

WHAT WE'RE LOOKING FOR

- 2–4 years of solid professional experience in marketing, digital marketing, brand marketing, growth marketing or a related field
- Strong hands-on knowledge of Instagram and social media management
- Mandatory: practical experience with Meta Ads Manager
- Mandatory: working knowledge of SEO
- Mandatory: practical experience with Sales & Storytelling
- Experience planning and executing digital marketing campaigns
- Strong understanding of social media growth and content strategy
- Comfortable analysing marketing data and performance metrics
- Excellent written and verbal communication skills
- Confident interacting with customers and handling sales
- Strong aesthetic sense and understanding of premium/luxury branding
- Creative, analytical and commercially minded
- Comfortable working independently in an early-stage startup environment

PREFERRED EXPERIENCE

Minimum:

- Bachelor's degree in Marketing, Digital Marketing, Business Administration, Mass Communication, Advertising, Communications, or a related field
- Candidates from other educational backgrounds may also be considered if they have strong relevant marketing experience and a demonstrable portfolio




- Candidates with experience in any of the following industries will be preferred:

Luxury | Fashion | Jewellery | Home Décor | Art | Lifestyle | Beauty | D2C | Premium Consumer Brands

- Experience managing both online marketing and offline sales/events will be a strong advantage.
- Relevant certifications in Google Analytics, Google Ads, Meta Ads, SEO, or Digital Marketing are an advantage

THE IDEAL CANDIDATE You should be someone who can move between strategy and execution.

One day, you're analysing why an Instagram Reel didn't perform.

The next, you're launching a Meta campaign.

Then you're reviewing website SEO.

And on an event, you're at a pop-up speaking directly with customers and closing sales.

HOW TO APPLY

Send your CV + portfolio/work samples demonstrating your previous marketing work to [email protected]

Please include examples of:

- Social media accounts/campaigns you have managed
- Meta Ads campaigns or results
- SEO work or website growth
- Marketing campaigns you have executed
- Any measurable growth or sales results

Subject: Application for Marketing Manager

- We are more interested in what you have actually executed and the results you achieved than simply the companies listed on your resume.

Pay: Up to ₹25,000.00 per month

Perks

- Paid time off

Application Question(s):
- How many years of hands-on marketing experience do you have?
- Do you have hands-on experience in Sales? How many years?
- Have you personally managed Meta Ads campaigns using Meta Ads Manager?
- What is the approximate total monthly Meta Ads budget you have personally managed?
- Do you have your own laptop?
- This is a hands-on role involving social media, SEO, Meta Ads, marketing strategy AND offline sales. Are you comfortable independently handling all of these areas?
- Do you have experience in hands on experience in Digital Marketing? If yes, which marketing metrics do you regularly track?
- Do you have hands-on experience in SEO ? If yes, Which SEO activities have you personally worked on?

Work Location: In person

📌 Marketing Manager (Guwahati)
🏢 Everly White
📍 Guwahati