Marketing & Community Engagement Coordinator (Rajkot)

Marketing & Community Engagement Coordinator (Rajkot)

14 Aug
|
Aozora Community
|
Rajkot

14 Aug

Aozora Community

Rajkot

Published using Google Docs Report abuseLearn more Marketing & Community Engagement Coordinator Updated automatically every 5 minutes Position: Marketing & Community Engagement Coordinator Job Type: Full-time Salary: $65,000 ~ $80,000 Reports To: Executive Director Perks: Medical, dental, and vision insurance; 3 weeks paid time off; and free lunch on school days (approximately 180 days during the school year), 401K, Life Insurance Overview The Marketing & Community Engagement Coordinator leads Aozora Community’s program marketing and promotion efforts, taking charge of marketing across print, digital, and social channels, with additional responsibility for planning and executing the community events we host. The Coordinator is integral to community outreach and family engagement, working to expand program visibility and drive enrollment through effective marketing and memorable events. Acting as a leader and role model, the Coordinator embodies the vision and mission of Aozora Community Foundation, playing a central role in advancing organizational goals and ensuring a positive, enriching experience for participants as they contribute to the overall success and growth of our community programs.

Minimum Requirements

Bachelor's degree

Passion for community building and Japanese language education

Ability to work collaboratively as part of a diverse team

Excellent interpersonal skills

Excellent communication skills in English

Proficiency in communication skills in Japanese (preferable)

Team player

Event planning and coordination

Social media management for community engagement

Experience in program promotion and advertising

Strong organizational and time-management skills

Experience with website management platforms preferred

Legal authorization to work in the United States Essential Duties And Responsibilities This role is primarily focused on marketing and program promotion, with a secondary focus on community events and engagement. Duties are listed below in order of priority, starting with marketing.

Marketing

Strategy & Program Promotion

Develop and lead Aozora Community’s overall marketing and promotion strategy across print, digital, and social channels

Collaborate with the Directors to align marketing priorities with organizational goals





Identify target audiences for each program and tailor messaging and channel mix to reach them effectively

Build and maintain an annual marketing calendar aligned with enrollment periods and program launches

Track enrollment, engagement, and campaign performance metrics, adjusting strategy based on results

Website & Digital Communications

Maintain and update the Squarespace website, including program pages, event listings, and registration links

Manage Bloomz and Jumbula to communicate with families and the community, including posting timely updates, reminders, announcements, program and event listings, and promotional messages

Manage MailChimp email campaigns, including newsletter creation, list segmentation, and send scheduling

Monitor engagement and delivery metrics across all digital platforms and adjust communication strategies accordingly

Social Media & Content Management

Develop and implement social media strategies to promote programs effectively

Create and schedule engaging content for various social media platforms

Monitor social media channels, respond to comments, and engage with the audience

Utilize analytics to track and optimize the performance of social media campaigns

Graphic Design & Creative Assets

Provide direction to graphic designers for program promotion and event campaigns

Create visually appealing and engaging graphics for program promotion across various platforms

Design promotional materials, including banners, flyers, brochures, and digital assets

Ensure brand consistency and high-quality design across all promotional materials

Print Advertising & Media Relations

Determine optimal newspaper outlets and ad placements based on target audience and program goals

Design eye-catching newspaper advertisements and develop compelling ad content

Manage the newspaper advertising budget and schedule, and coordinate with media outlets for timely, accurate ad placements

Track and evaluate the performance of print campaigns and adjust strategy as needed





Build and maintain relationships with key media contacts and influencers

Coordinate interviews, features, and other media opportunities to enhance program visibility

Photography & Digital Asset Management (Smugmug)

Organize and maintain Aozora Community’s photo library using Smugmug

Upload, categorize, and archive event and program photos for easy access by staff and families

Coordinate with photographers and volunteers to ensure timely photo delivery and consistent organization

Manage photo-sharing permissions and privacy settings appropriately

Community Events

Plan and organize events according to the organization’s mission and event objectives

Coordinate all aspects of events including hiring vendors, booking venues, inviting participants, and creating signage

Act as a point of contact for staff, event volunteers, vendors, and venues throughout the event planning process and during the event

Manage guest lists and vendor specifications, ensuring all parties understand relevant information and details

Negotiate contracts with venue personnel, caterers, A/V providers, and other vendors while meeting budgetary objectives

Perform post-event tasks promptly, including communicating with guests, reviewing invoices and bills, approving payments, and documenting issues and resolutions

PTO Volunteer Coordination & Communication

Recruit, coordinate, and communicate with PTO (Parent-Teacher Organization) volunteers to support community events and programs

Serve as the primary point of contact for PTO volunteers regarding scheduling, logistics, and event needs

Plan and execute recurring community events such as Movie Night and the Holiday Party

Coordinate volunteer communication and support for other community events as needed

Other Duties Perform additional tasks and support organizational initiatives as assigned by the Executive Director to advance Aozora Community’s mission and programs.

To Apply: Email a cover letter addressing your interest and qualifications for the position, your resume and salary requirements to [email protected] Please indicate “Marketing & Community Engagement Coordinator Position” in the subject line of the email.

Aozora

Community is an equal opportunity employer.

📌 Marketing & Community Engagement Coordinator (Rajkot)
🏢 Aozora Community
📍 Rajkot

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