Responsibilities

- Market Analysis, Strategic Planning, and Brand Enhancement

- Conduct in-depth market research, identify emerging trends, and analyse the competitive landscape to capitalise on recent business opportunities.

- Develop and evaluate advertising and promotional campaigns, webinars, and thought leadership events/conclaves to enhance brand value and market penetration.

- Leverage data-driven insights to refine marketing efforts and drive sales growth.

- Brand Enhancement:

- Conceptualise brand refresh and promote brand visibility by proactively redesigning collaterals/websites and SEO optimisation as necessary.

- Ensure Digital Media Presence - Manage all social media accounts (LinkedIn, YouTube, Twitter, Facebook, etc.) with regular content creation and engagement

- Driving PR Initiatives - Work with PR agencies to generate article publication, speaking, and sound-byte opportunities for leadership across the Group companies.

- Attend conferences and trade shows, showcasing Brickwork Group Companies products/services through presentations and collaterals. Work on post-event reports and analysis to improve market presence and visibility.

- Supporting Sales Growth Cross-functional Collaboration

- Developing and implementing strategic marketing plans to help achieve the sales targets and develop new markets for the Group companies.

- Business Leaders Meetings:





- Conduct regular meetings with business leaders for brainstorming sessions on the prospective sales opportunities and discuss steps to create market outreach activities to tap the untapped regions/areas.

- Cross-functional Collaboration:

- Work closely, in collaboration with business development teams, leadership, and other stakeholders, to ensure that the teams efforts are aligned with the companys overall objectives.

- Create a cross-functional collaboration framework by establishing clear goals, defining roles, and setting up communication channels with the concerned departments to work together to achieve the sales and marketing objectives.

Skills

- Strategic thinking

- Leadership/team management

- CRM and digital marketing tools

- Social media marketing

- Brand management

- Market analysis

- Consumer research

- Budget forecasting

- Analytical, problem-solving, and decision-making skills

Work Experience

- 8 to 12 years in the sales and marketing field.

- Relevant experience of 8+ years in a senior sales and marketing role in the financial services industry, with a strong track record of success in increasing market share and visibility of businesses.

Qualifications

A master s degree in Sales, Marketing, Business Administration, or a related field is preferred.

Disclaimer: This has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.

📌 Manager - Sales & Marketing (Bengaluru)
🏢 Brickwork Ratings (BWR)
📍 Bengaluru