14 Aug
|
Swiggy
|
Bengaluru
About Swiggy:
Swiggy is India’s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed everyday, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.
From starting out as a hyperlocal food delivery service in 2014, to becoming India’s leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.
Swiggy Dineout is at an early, high-growth stage in the largest offline category in the country — eating out. The category is compounding, the opportunities ahead are plentiful, and much of the map is still to be drawn. This role owns two of our highest-leverage levers — Discounts and User Journeys.
You will own every rupee of discount we spend to grow the category and ensure each one works harder than the last; and you will identify where, within the Swiggy ecosystem, a user is one step away from booking a table — then build the journey that takes them there. Done well, this role doesn’t move a metric; it moves the category.
Ways of Working:
This role is based in Bangalore (mandatory). We follow a hybrid model with three days a week from the office,
with the flexibility to work remotely for the remainder.
Role: Manager – Growth
This role owns two of the most powerful levers in a category that is still being built: how much we invest to grow, and how users find their way to their first — and next — table. You will own both the budget and the roadmap to move them, with the mandate to write the playbook rather than inherit one.
Key Responsibilities
Own Central Discounting
Lead the discounting strategy for central campaigns, owning the rationale and economics behind every markdown.
Treat ROI as the primary measure of success — ensuring every discount rupee delivers more than the one before it.
Identify the optimal combination of restaurants and user segments that drives the most incremental bookings per campaign.
Design, run, and scale experiments that continuously improve the efficiency and effectiveness of our discounting.
Conversion
Own conversion across the full user lifecycle i.e. new, repeat, and dormant users designing the distinct unlock for each
Drive acquisition and loyalty within our highest-value segments and marquee partnerships, converting privileged access and intent into repeatable growth.
User Journeys
Spot the opening:
Identify the organic use cases and white spaces within a user’s Swiggy journey where Dineout naturally belongs — and the moments we can win users through non-monetary hooks, at near-zero acquisition cost.
Build the journey: Translate those moments into coherent, end-to-end journeys across on-app and off-app touchpoints
Prove and scale: Define clear KPIs for every journey, monitor performance rigorously, and use the data to decide what to double down on, refine, or retire (in weeks, not quarters)
Cross-functional Leadership
Partner with Product, Marketing, Category, Finance, and Insights to take ideas from concept to live experiment, using both product and non-product levers.
What we’re looking for
Strong analytical instincts, using data to drive decisions rather than decorate them
3-5 years of experience in consumer tech companies
Proven record of working with Pricing, PnL, CLM journeys and user cohorts The ability to convert ambiguous business problems into explicit, objective steps that can be actioned and measured A high bias for action, a preference for shipping and learning quickly and a genuine growth mindset
Why choose us
Be at the forefront of shaping India’s dining-out culture
Build new growth engines in a category-defining business
Operate at the intersection of pricing, product, and growth
Own high-impact charters in a fast-scaling environment A fast-paced, collaborative environment that rewards ownership, innovation, and impact
"We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability status, or any other characteristic protected by the law"
📌 Manager - Growth (Bengaluru)
🏢 Swiggy
📍 Bengaluru