Company Description Meolaa is a direct-to-consumer (D2C) brand built around purposeful shopping, curated products, and memorable customer experiences. The company focuses on offering thoughtfully selected items that align with modern lifestyles and values. Meolaa emphasizes quality, design, and discovery, helping customers find products that fit their needs and preferences.

Team members join a growing organization that values creativity, data-driven decisions, and a customer-first mindset. Working at Meolaa means contributing to a brand that aims to redefine how people shop and engage with products they love.

Role Description The Influencer Marketing Manager (D2C) will lead end-to-end influencer and creator campaigns to drive awareness, engagement, and sales for Meolaa. This is a full-time, on-site role based in Bengaluru. Day-to-day responsibilities include identifying and onboarding relevant influencers, negotiating collaborations, managing campaign execution, and maintaining robust relationships with creators and agencies.

The role involves planning influencer strategies aligned with brand and performance goals, coordinating content calendars, tracking campaign performance, and optimizing initiatives using data and insights.

The Influencer Marketing





Manager will work closely with marketing, brand, and growth teams to ensure consistent messaging, high-quality content, and measurable impact across social and digital channels.

Qualifications

- Experience in influencer marketing, creator partnerships, and D2C brand campaigns, preferably in consumer or lifestyle categories.

- Strong skills in campaign planning, stakeholder management, and relationship-building with influencers, agencies, and internal teams.

- Ability to analyze performance metrics, use data to optimize campaigns, and report results clearly to cross-functional stakeholders.

- Understanding of social media platforms, digital marketing trends, and content best practices across Instagram, YouTube, and other relevant channels.

- Excellent communication, negotiation, and collaboration skills, with the ability to manage multiple projects and deadlines.

- Bachelor’s degree in Marketing, Communications, Business, or a related field; prior experience in D2C or e-commerce is an advantage.

- Comfort working in a fast-paced, in office environment in Bengaluru, with a proactive, ownership-driven approach to problem-solving.

📌 Influencer Marketing ManagerC) (Bengaluru)
🏢 Meolaa
📍 Bengaluru