Growth Consultant

Location: On-site / Work From Home Option AvailableExperience: 6–10 YearsCompensation: Up to ₹25 LPAEmployment Type: Full-time

About the Role

We are looking for a Growth Consultant who can work closely with the leadership team to identify, build and execute strategies that drive business growth, revenue, customer acquisition and market expansion.

This is a strategic and execution-oriented role for someone who understands that growth is not limited to marketing. The ideal candidate should be able to analyse the business, identify growth opportunities, build actionable strategies and work with different teams to turn those strategies into measurable business outcomes.

The Growth Consultant will work across marketing, performance advertising, social media, sales, customer acquisition, funnels, partnerships and conversion optimization.

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Key Responsibilities

1. Growth Strategy

- Develop and execute comprehensive growth strategies aligned with business objectives.
- Analyse the company’s current growth engine and identify gaps and opportunities.
- Build short-term and long-term growth plans.
- Identify new customer segments, markets, channels and acquisition opportunities.
- Develop strategies to improve customer acquisition, conversion, retention and revenue.
- Translate business objectives into measurable growth initiatives.

1. Business & Market Analysis

- Conduct market, competitor and customer research.
- Analyse customer behaviour, pain points, buying journeys and market trends.
- Identify emerging opportunities and threats.
- Evaluate competitors’ positioning, pricing, marketing channels and customer acquisition strategies.
- Develop actionable recommendations based on market intelligence and data.

1. Customer Acquisition

- Build and optimize customer acquisition strategies across:
- Meta Ads
- Google Ads
- LinkedIn Ads
- Organic Social Media
- SEO
- Content Marketing
- Partnerships
- Referral channels
- Other relevant growth channels
- Evaluate channel performance and recommend where the company should increase or reduce investment.
- Develop strategies to improve CAC, conversion rate, lead quality and revenue.

1. Funnel & Conversion Optimization

- Analyse the complete customer journey from awareness → acquisition → lead → conversion → retention → repeat purchase.
- Identify bottlenecks and drop-offs in the funnel.
- Develop strategies to improve landing pages, offers, messaging, CTAs and conversion journeys.
- Work with marketing, sales and product teams to implement CRO initiatives.
- Establish experimentation frameworks for continuous improvement.

1. Revenue Growth





- Work closely with leadership and sales teams to identify opportunities for revenue growth.
- Analyse existing revenue streams and identify opportunities for expansion.
- Develop strategies for upselling, cross-selling, repeat purchases and customer retention.
- Identify opportunities to improve customer lifetime value.
- Connect marketing and growth activities directly with business revenue.

1. Marketing & Brand Growth

- Develop integrated marketing strategies across paid, organic and owned channels.
- Guide the social media and content strategy based on business objectives.
- Identify content themes, positioning and messaging that can improve brand authority and demand generation.
- Work with creative teams to develop campaigns and growth-focused content.
- Ensure marketing activities contribute to both brand building and measurable business growth.

1. Performance Marketing Oversight

- Work closely with performance marketing teams to develop acquisition strategies.
- Review Meta, Google and LinkedIn campaign performance.
- Evaluate budgets, CAC, CPL, CPA, ROAS, conversion rates and revenue contribution.
- Identify opportunities to scale profitable campaigns.
- Ensure paid marketing strategy remains aligned with overall business goals.

1. Sales & Marketing Alignment

- Work closely with sales teams to understand lead quality and conversion challenges.
- Analyse the complete lead-to-customer journey.
- Develop strategies to improve lead nurturing and sales conversion.
- Identify gaps between marketing-generated leads and actual revenue.
- Create feedback loops between sales and marketing teams.

1. Data, Analytics & Reporting

- Use data to identify growth opportunities and make strategic decisions.
- Track key business and marketing metrics.
- Build growth dashboards and reporting frameworks.
- Analyse:
- CAC
- LTV
- Conversion Rate
- Revenue
- ROAS
- Retention
- Churn
- Lead-to-Customer Conversion
- Channel Performance
- Present actionable insights and recommendations to leadership.

1. Experimentation & Innovation

- Develop and manage a structured growth experimentation roadmap.
- Test new channels, campaigns, offers, audiences, messaging and business models.
- Prioritize experiments based on potential impact, effort and resources.
- Measure results and scale successful initiatives.
- Stay updated with emerging technologies, AI tools, marketing trends and new growth opportunities.

1. Team & Stakeholder Management

- Work directly with founders, leadership and functional heads.




- Collaborate with marketing, sales, product, creative and technology teams.
- Provide strategic direction to internal teams.
- Set priorities and ensure execution against growth objectives.
- Mentor team members and establish processes for consistent execution.

Key KPIs The role will primarily be evaluated on:
- Revenue growth
- Customer acquisition
- Customer Acquisition Cost (CAC)
- Customer Lifetime Value (LTV)
- Lead-to-customer conversion rate
- Marketing-generated revenue
- Conversion rate improvement
- ROAS / ROI
- Customer retention
- New channel contribution
- Growth experiment success rate

Required Experience & Skills
- 6–10 years of experience in Growth, Strategy, Marketing, Business Consulting, Digital Marketing or a related field.
- Strong understanding of business growth and customer acquisition.
- Experience developing and executing growth strategies.
- Robust analytical and problem-solving skills.
- Understanding of paid marketing, social media, content, SEO and conversion funnels.
- Strong understanding of customer journeys and funnel optimization.
- Experience working with business, marketing and sales teams.
- Ability to analyse data and convert insights into actionable strategies.
- Strong presentation and communication skills.
- Excellent Excel/Google Sheets and analytical capabilities.
- Ability to work independently and take ownership of growth initiatives.

Industry Experience Experience in any of the following environments will be valuable:
- B2B
- B2C
- SaaS
- AdTech
- Technology / Internet businesses
- Startups
- D2C
- FinTech
- EdTech
- Service-based businesses
- High-growth companies

We are open to candidates from different industries. Strong growth thinking, business understanding and measurable results are more important than industry background. Ideal Candidate The ideal candidate is someone who:
- Thinks like a business owner, not just a marketer.
- Can identify why growth is slowing and determine what needs to change.
- Is comfortable working with both strategy and execution.
- Understands the connection between marketing → sales → customers → revenue.
- Can challenge existing assumptions and bring fresh growth ideas.
- Is highly data-driven but also understands customers and creativity.
- Can work directly with founders and senior leadership.
- Takes ownership instead of waiting for instructions.
- Is comfortable operating in a fast-paced, high-growth environment.

Work Model Primary: On-site

Flexibility: Work From Home option available based on role requirements, performance and business needs.

Compensation

Up to ₹25 LPA, depending on experience, expertise and demonstrated ability to drive business growth.

Pay: Up to ₹2,500,000.00 per year

Benefits

- Flexible schedule
- Work from home

Work Location: In person

📌 Growth Manager (Jaipur)
🏢 Krishaa Shakti Solutions
📍 Jaipur