Role & responsibilities

- Plan, set up, manage and optimise Google Ads campaigns across Search, Display, Performance Max, Shopping and YouTube where relevant.

- Conduct keyword research and develop paid and organic search strategies.

- Manage campaign budgets, bidding strategies, targeting and conversion optimisation.

- Monitor CPC, CTR, CPA, conversion rate, ROAS and other performance metrics.

- Conduct regular A/B testing of ads, keywords, landing pages and campaign structures.

- Perform on-page, off-page and technical SEO for client websites.

- Conduct SEO audits and identify technical issues affecting rankings and website performance.

- Optimise website content, titles, meta descriptions, headings, internal linking and URLs.

- Develop keyword strategies to improve organic rankings and qualified website traffic.

- Build and manage ethical backlink and off-page SEO strategies.

- Work with website/development teams to resolve technical SEO issues.

- Set up and manage Google Analytics 4, Google Search Console, Google Tag Manager and conversion tracking.

- Monitor rankings, traffic, conversions and campaign performance.

- Prepare clear monthly reports showing results, insights and next steps.

- Manage multiple client accounts and projects simultaneously.

- Stay updated with Google algorithm changes, Ads updates and search trends.

- Proactively identify opportunities to improve client visibility, leads, sales and overall ROI.





Preferred candidate profile

- 2+ years of hands-on experience in Google Ads and SEO.

- Proven results from previous campaigns, with case studies or performance reports to demonstrate results.

- Robust experience with Google Search Ads and conversion-focused campaigns.

- Strong understanding of technical, on-page and off-page SEO.

- Proficient with Google Ads, GA4, Search Console and Google Tag Manager.

- Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog or similar platforms.

- Strong understanding of keyword research, search intent and competitor analysis.

- Tech-friendly and comfortable troubleshooting tracking, website and analytics issues.

- Analytical and highly focused on measurable results rather than vanity metrics.

- Able to manage multiple client accounts independently.

- Agency experience and experience working with different industries is preferred.

Perks and benefits

- Competitive salary with performance-based incentives.

- Opportunity to manage Google Ads and SEO for UAE and international brands.

- Exposure to clients across multiple industries and business models.

- Opportunity to build and implement search strategies from the ground up.

- Access to the wider creative, content and marketing team.

- Optional incentives for successful business referrals.

- Career growth opportunities as Social Connexions expands.

📌 Google Ads Expert (Chennai)
🏢 Social Connexions
📍 Chennai