14 Aug
|
DSAND Nutrilabs
|
Indore
14 Aug
DSAND Nutrilabs
Indore
Role Objective To develop, manage and scale DSAND's E-Commerce business across Amazon, Flipkart, D2C Website, HealthKart, Tata 1mg, PharmEasy and other relevant digital channels.
The candidate will be responsible for online revenue, marketplace profitability, product visibility, inventory availability, pricing, promotions, key account relationships and website conversion, while maintaining DSAND's brand positioning and pricing discipline.
This is not a traditional Marketplace Executive role. The position requires a Business Growth Manager mindset, with ownership of revenue, profitability and channel expansion.3. Key Job ResponsibilitiesA. E-Commerce Business Management
- Manage Amazon, Flipkart and DSAND D2C Website.
- Expand presence across HealthKart, Tata 1mg, PharmEasy and relevant platforms.
- Develop monthly sales and growth plans.
- Drive GMV, orders, conversion and repeat purchases.
- Monitor SKU-wise sales and profitability.
- Identify new marketplace and digital business opportunities.
B. Marketplace Management
- Manage Amazon Seller Central and Flipkart Seller Hub.
- Ensure accurate product listings, images, content, keywords and A+ content.
- Improve product ranking, visibility, ratings and reviews.
- Monitor Buy Box / availability / listing health.
- Coordinate marketplace promotions and campaigns.
- Track competitor pricing, offers and positioning.
C. Pricing & Commercial Management
- Maintain channel-wise pricing discipline.
- Develop pricing and promotional strategies.
- Monitor discounts, commissions, logistics and marketplace costs.
- Ensure contribution margin is maintained.
- Coordinate commercial negotiations with marketplace/key-account teams.
D. Inventory & Demand Planning
- Coordinate with Supply Chain / Production for stock availability.
- Prepare SKU-wise sales forecasts.
- Prevent stock-outs and excess inventory.
- Plan inventory according to campaigns and seasonal demand.
- Coordinate new product launches.
E. Key Account Management
- Develop relationships with marketplace/category/buyer teams.
- Conduct buyer meetings.
- Negotiate commercial terms.
- Prepare Joint Business Plans where applicable.
- Plan visibility, promotions and merchandising.
- Track account-wise business performance.
F. D2C Website Growth
- Improve website conversion rate.
- Manage product, pricing and offer updates.
- Develop subscription/repeat-purchase programs.
- Improve customer journey and checkout experience.
- Coordinate lead-generation forms and landing pages.
- Track website traffic, conversion, AOV and repeat orders.
- Coordinate blogs/content required for organic growth.
1.
KRA & KPI FRAMEWORKKRAKey Performance IndicatorsSuggested Weight1. E-Commerce Revenue GrowthMonthly/quarterly online sales achievement, GMV growth25%2. Marketplace GrowthAmazon, Flipkart & other marketplace growth, new listings, ranking15%3. ProfitabilityGross margin, contribution margin, discount control, marketplace costs15%4. D2C Website GrowthRevenue, conversion rate, AOV, repeat orders, subscription growth10%5. Product AvailabilityIn-stock %, stock-out reduction, inventory planning10%6. Key Account ManagementBuyer meetings, negotiations, visibility plans, JBP execution10%7. Marketing & PromotionsCampaign ROI, promotional execution, advertising coordination5%8. Analytics & MISDaily/weekly/monthly reporting, SKU & channel analysis5%9. New Business DevelopmentNew marketplaces/accounts/channels onboarded5%TOTAL100%5. Monthly Performance ExpectationsRevenue
- Achieve 100%+ of assigned monthly E-Commerce target.
- Deliver consistent month-on-month growth.
- Improve revenue contribution from high-potential SKUs.
Marketplace
- Maintain 95%+ product availability on priority SKUs.
- Improve product ranking and visibility.
- Maintain strong ratings and review growth.
- Ensure zero critical listing/content issues.
Profitability
- Maintain approved channel margins.
- Control excessive discounting.
- Monitor marketplace commissions, advertising and logistics costs.
- Identify low-margin/negative-margin SKUs and take corrective action.
Website
Track monthly
Traffic → Conversion → Orders → AOV → Revenue → Repeat Purchase
Focus on continuously improving each stage.
1. 30–60–90 Day KRAFirst 30 Days – AUDIT & CONTROL
- Complete audit of Amazon, Flipkart and D2C.
- Analyse SKU-wise sales and profitability.
- Identify top 20 and bottom 20 SKUs.
- Analyse competitor pricing.
- Identify listing/content gaps.
- Review inventory and stock-outs.
- Prepare 90-day E-Commerce Growth Plan.
31–60 Days – OPTIMIZATION
- Improve product listings and content.
- Implement pricing strategy.
- Improve marketplace visibility.
- Launch promotional calendar.
- Improve website conversion.
- Establish weekly marketplace MIS.
- Start buyer/key-account engagement.
61–90 Days – SCALE
- Increase marketplace revenue.
- Expand listings to additional platforms.
- Launch/scale high-potential SKUs.
- Improve repeat purchase/subscription.
- Develop key-account business plans.
- Present next 6-month E-Commerce Growth Strategy.
1. Daily / Weekly / Monthly ReportingDaily
- Sales by channel
- Orders
- Stock availability
- Major pricing/competitor changes
- Listing issues
- Campaign performance
Weekly
- Channel-wise sales
- SKU performance
- Advertising/promotion performance
- Competitor analysis
- Stock & demand forecast
- Marketplace issues
- Action plan
Monthly
- Target vs Actual
- Revenue growth
- Gross & contribution margin
- SKU profitability
- Marketplace performance
- Website performance
- Marketing ROI
- Inventory performance
- New account/listing achievements
- Next-month action plan
1. Candidate Must-Have Skills
- Amazon Seller Central
- Flipkart Seller Hub
- Marketplace Management
- D2C E-Commerce
- Modern Trade / Key Account Management
- Pricing Strategy
- Commercial Negotiation
- Category Management
- Inventory Planning
- Excel & MIS
- Data Analysis
- Marketplace Advertising
- Business Planning
- Strong communication & negotiation
Most Important: Candidate should understand BUSINESS, not just OPERATIONS.
A person who only uploads products, creates listings and checks orders should not be considered for this position.
The ideal candidate should be able to answer:
“If DSAND gives you ₹10 lakh/month E-Commerce business today, how will you make it ₹20 lakh/month while improving profitability?”9. Core Success Definition The E-Commerce Manager will be considered successful when DSAND achieves:
Higher Revenue + Higher Profitability + Better Visibility + Better Availability + Higher Conversion + Stronger Key Accounts
One-line KRA“Own and grow DSAND's E-Commerce business profitably across marketplaces and D2C, with complete accountability for revenue, margins, availability, visibility, conversion and channel expansion.”
Candidate Must-Have Skills
- Amazon Seller Central
- Flipkart Seller Hub
- Marketplace Management
- D2C E-Commerce
- Contemporary Trade / Key Account Management
- Pricing Strategy
- Commercial Negotiation
- Category Management
- Inventory Planning
- Excel & MIS
- Data Analysis
- Marketplace Advertising
- Business Planning
- Strong communication & negotiation
Most Important: Candidate should understand BUSINESS, not just OPERATIONS.
A person who only uploads products, creates listings and checks orders should not be considered for this position.
Pay: ₹400,000.00 - ₹600,000.00 per year
Work Location: Hybrid remote in Indore, Madhya Pradesh (Indore)
📌 E-commerce Manager (Indore)
🏢 DSAND Nutrilabs
📍 Indore