Job Summary

We are looking for a creative and data-driven Digital Marketing Executive to join our growing team. You will drive our brand awareness through visual storytelling, website optimization, and multi-channel digital campaigns. The ideal candidate blends creative production skills (video, photography, and design) with strong technical and analytical marketing capabilities.

Key Responsibilities

Brand Content & Asset Creation

· Design high-impact posters, flyers, banners, and digital graphics for social media, print, and branding campaigns.

· Script, shoot, and edit engaging videos (reels, product promos, company culture videos, and YouTube content).

· Lead product photoshoots, managing everything from lighting and staging to post-production editing.

· Maintain a consistent brand voice, visual identity, and aesthetic across all marketing collateral.

Website Maintenance & SEO

· Manage and update the company website, ensuring accurate product listings, fresh blog content, and landing page optimization.

· Monitor website performance, speed, and user experience (UX) to improve conversion rates.

· Implement On-page and Off-page SEO strategies to increase organic search rankings and web traffic.

·

Campaign Management & Growth

· Plan, execute, and monitor paid ad campaigns across Google, Meta, LinkedIn, and other relevant platforms.

· Manage social media calendars and build active online communities.





· Conceptualize and execute Email and WhatsApp marketing campaigns for lead nurturing.

Analytics & Reporting

· Track, analyze, and report weekly/monthly performance metrics using web analytics tools.

· Identify trends, consumer insights, and optimize marketing spend based on ROI data.

Required Skills & Qualifications

Technical Proficiency (Tools & Software)

· Design & Video: Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or advanced Canva/CapCut proficiency.

· Web Management: WordPress, Shopify, or similar CMS networks (basic HTML/CSS is a plus).

· Analytics & Search: Google Analytics 4 (GA4), Google Search Console, SEMrush, or Ahrefs.

· Ad Platforms: Google Ads Manager, Meta Business Suite, and LinkedIn Campaign Manager.

· Automation: HubSpot, Mailchimp, or Klaviyo.

Soft Skills

· Strong visual storytelling and an eye for contemporary design aesthetics.

· Excellent written and verbal communication skills for copywriting.

· Highly organized with the ability to manage multiple projects and tight deadlines.

· Adaptable learner eager to test new AI marketing tools and changing platform algorithms.

Pay: ₹20,000.00 - ₹30,000.00 per month

Advantages

- Leave encashment

Application Question(s):
- How many years of experience do you have in digital marketing field?
- Do you have experience in product photoshoots?
- Do you have experience in website maintenance & SEO?

Work Location: In person

📌 Digital Marketing Manager (Ramanattukara)
🏢 Oregel International
📍 Ramanattukara