Digital Marketing Executive
Glowing Digital
Location: Park Street, Kolkata, West Bengal
Job Type: Full-Time | On-Site
Experience: 1–2 Years
Salary: ₹20,000 – ₹25,000 per month
Joining: Immediate Joiners Preferred
Job Summary
Glowing Digital is looking for a Digital Marketing Executive – Performance Marketing with hands-on experience in Google Ads and Meta Ads.
The ideal candidate should be confident in managing paid campaigns, analyzing performance data, optimizing budgets, and generating quality leads and conversions.
Key Responsibilities
- Plan, execute, manage, and optimize Google Ads, Meta Ads, and LinkedIn Ads campaigns.
- Manage campaign budgets to maximize leads, conversions, and ROI.
- Conduct keyword research, audience research, and competitor analysis.
- Create and test ad copies, creatives, audiences, and landing page strategies.
- Monitor CPC, CTR, CPL, CPA, ROAS, conversion rate, and lead quality.
- Manage conversion tracking using GA4, Google Tag Manager, and Meta Pixel.
- Conduct A/B testing and implement data-driven campaign optimizations.
- Prepare campaign performance reports and provide actionable insights.
- Work closely with Design, Content, and Development teams to improve campaign performance.
- Stay updated with advertising platform changes and performance marketing trends.
Required Skills & Qualifications
- 1–2 years of hands-on experience in Performance Marketing, PPC, or Digital Marketing.
- Robust practical knowledge of Google Ads and Meta Ads Manager.
- Working knowledge of LinkedIn Ads, GA4, Google Tag Manager, and Looker Studio.
- Understanding of conversion tracking, attribution, audience segmentation, and funnel optimization.
- Experience with A/B testing and paid campaign optimization.
- Strong analytical and problem-solving skills.
- Good communication and reporting skills.
- Ability to manage multiple campaigns and meet deadlines.
Candidate Requirements Please apply only if you have practical campaign management experience.
Candidates with only Digital Marketing course/certification knowledge and no hands-on experience managing paid campaigns will not be preferred.
Candidates must be comfortable working on-site at Park Street, Kolkata.
Immediate joiners will be given preference.
What We Offer
- Opportunity to work on real performance marketing campaigns.
- Hands-on exposure to multiple digital advertising platforms.
- Growth opportunities within a performance-driven team.
- Opportunity to work on campaigns focused on measurable business results.
How to Apply Interested candidates can send their updated CV to:
[email protected]
Email Subject: Application – Digital Marketing Executive
Company: Glowing Digital
Location: Park Street, Kolkata
Experience: 1–2 Years
Employment Type: Full-Time | On-Site
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: On the road
📌 Digital Marketing Executive (Kolkata)
🏢 Glowing Digital
📍 Kolkata