14 Aug
|
Caresmith India
|
Mumbai
14 Aug
Caresmith India
Mumbai
Please fill-in your portfolio/ work-samples in this form. (note that submission of this form is mandatory to move forward with your candidature).
Form Link- Portfolio Link
Key Responsibilities:
1. Creative Vision and Strategy: - Develop and articulate the creative vision and direction for the brand. - Translate objectives into compelling visual concepts and strategies. - Stay updated with current industry trends and creative techniques. - Ensure that the team's creative work aligns with the brand and meets requirements.
2. Team Leadership and Management:- Lead and inspire a team of 7 experienced creative professionals, including videographers, 3D artists, and designers.
- Provide clear creative direction and guidelines to the team members.
- Foster a collaborative and innovative work setting.
- Delegate tasks and responsibilities to team members, ensuring efficient workflow.
- Conduct regular team meetings and reviews to monitor progress and provide feedback.
- Develop the skills and talents of the team through mentorship and training opportunities.
3. Project Conceptualization and Development: - Collaborate with various internal teams (production, e-comm, performance marketing) to understand project objectives and requirements. - Brainstorm creative concepts and ideas. - Develop storyboards, mood boards, and other visual references to communicate the creative vision. - Articulate and sell creative concepts to the various internal teams. - Ensure that the creative concepts align with business goals and brand identity.
4.
Quality Control and Creative Execution: - Oversee the execution of creative concepts throughout the production process. - Provide artistic and technical guidance to the team - Review and approve final materials, ensuring high quality and adherence to the creative vision. - Ensure consistent and impactful visual outcomes. - Monitor project progress, ensuring that deadlines and client expectations are met. - Conduct quality control checks to maintain the team's creative standards.
5. Creative Branding and Marketing: - Collaborate with the marketing team to develop and maintain the brand's creative branding and identity. - Ensure consistency in the brand's visual assets, including its website, portfolio, and promotional materials. - Contribute to marketing campaigns by providing creative insights and concepts.
6. Collaterals: Responsible for art direction of digital static and video content, social media content, web UI, static & video ads, photoshoots, packaging, inserts, etc
Must Haves:
Experience working in the D2C space. Must have experience working in creative direction for D2C brands in marketing, content and branding.
Qualifications
- Strong skills in visual strategy, team management and execution
- Experience in managing designers, shoots and creative direction
- Good knowledge of beauty, fitness and personal care industry and trends
- Ability to work independently and collaboratively
- Strong organizational and time management skills
📌 Design Manager (Mumbai)
🏢 Caresmith India
📍 Mumbai