About GoBoult

GoBoult is Indias #1 rated audio brand and one of the fastest-growing wearable brands, trusted by millions and recognized for market leadership and profitability in a highly competitive space. With disruptive campaigns, bold innovation, and nearly 1 million units sold monthly, GoBoult is redefining how India experiences sound and technology.

We are now looking for a D2C Associate to join our fast-growing digital commerce team and help drive the growth and day-to-day execution of goboult.com.

This is an opportunity for a high-energy MBA fresher to get hands-on exposure to D2C, e-commerce, analytics, merchandising, operations, and growth while working closely with business and cross-functional teams.

Key Responsibilities

D2C Business & Website Operations

- Support the day-to-day management of goboult.com and other D2C channels.
- Assist in managing product listings, pricing, offers, banners, collections, and website content.
- Ensure products, promotions, and campaigns are accurately reflected on the website.
- Monitor website performance and identify opportunities to improve product visibility and sales.
- Support execution of new product launches and promotional campaigns on the website.
- Coordinate with internal teams to ensure smooth execution of website-related activities.

Merchandising & Growth

- Support the D2C team in planning and executing product merchandising strategies.
- Analyze product performance, sales trends, inventory, and customer behavior.
- Track performance of key SKUs and identify products that require increased visibility or promotional intervention.
- Support planning of offers, discounts, bundles, and promotional activities.
- Monitor competitor websites, pricing, offers, product launches, and merchandising strategies.
- Identify opportunities to improve conversion, AOV, and overall website sales.

Data & Analytics

- Track key D2C metrics including revenue, orders, conversion rate, AOV, traffic, product sales, and returns.
- Prepare daily and weekly business performance reports.




- Use Excel/Google Sheets and analytics tools to identify trends and business opportunities.
- Support funnel analysis to identify customer drop-offs across the purchase journey.
- Assist in building dashboards and reports using Shopify Analytics, GA4, and other business tools.
- Convert data into actionable insights for the D2C team.

Operations & Customer Experience

- Coordinate with warehouse, logistics, customer support, and supply chain teams to resolve operational issues.
- Monitor order, inventory, delivery, cancellation, return, and refund-related issues.
- Track operational SLAs and highlight exceptions to the relevant teams.
- Support initiatives aimed at improving the overall customer experience.
- Identify recurring customer or operational issues and help develop solutions.

Campaign & Cross-Functional Execution

- Work closely with marketing, CRM, supply chain, finance, creative, and technology teams.
- Support execution of major campaigns, product launches, and promotional events.
- Coordinate website requirements for email, SMS, push notifications, paid marketing, and social campaigns.
- Ensure campaign assets, offers, pricing, and product information are aligned across channels.
- Work with external agencies and partners wherever required.

Market & Competitor Intelligence

- Track competitors across pricing, promotions, product launches, website experience, and customer propositions.
- Conduct regular market research to identify emerging trends in audio, wearables, and D2C.
- Share insights and recommendations with the D2C team.
- Support benchmarking of GoBoult against leading D2C and e-commerce brands.

Who You Are





- An MBA fresher with a strong interest in D2C, e-commerce, consumer brands, or digital business.
- Strong analytical and problem-solving skills.
- Comfortable working with numbers, Excel/Google Sheets, and business dashboards.
- Strong attention to detail and ability to manage multiple tasks simultaneously.
- Excellent communication and coordination skills.
- Proactive, curious, and willing to take ownership.
- Robust bias for execution someone who enjoys getting things done rather than just creating presentations.
- Comfortable working in a fast-paced, entrepreneurial environment.
- Passionate about consumer brands, e-commerce, technology, and understanding what drives customers to buy.

Qualifications

- Education: MBA/PGDM from a reputed B-school.
- Experience: Freshers are welcome. Prior internships in D2C, e-commerce, consulting, FMCG, consumer brands, analytics, or operations will be an advantage.
- Strong proficiency in Excel/Google Sheets and PowerPoint.
- Exposure to Shopify, GA4, e-commerce analytics, or digital marketing tools is a plus but not mandatory.

What You Will Learn

- How a high-growth D2C business operates end-to-end.
- Website merchandising and e-commerce management.
- Consumer behavior and conversion optimization.
- D2C analytics, dashboards, and business performance tracking.
- Product launches, promotions, and campaign execution.
- Inventory, logistics, and fulfillment operations.
- How marketing, technology, supply chain, and business teams work together to drive growth.

Why Join Us

- Work directly on GoBoults flagship D2C business.
- Get exposure to the complete e-commerce business lifecycle.
- Work closely with senior business and cross-functional teams.
- Take ownership of real business problems from day one.
- Learn how a fast-growing Indian consumer brand scales its digital business.
- Build a strong foundation in D2C, e-commerce, analytics, and growth.

GoBoult. Built for More. Rooted in India. Driven by You.

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