14 Aug
|
Techeon IT
|
Hyderabad
14 Aug
Techeon IT
Hyderabad
Experience 3 – 5 Years
Department Digital Growth & Marketing
Location : Hyderabad
Type Full-Time Platform EasyAdmission.ai
About Us
Techeon IT (techeonit.ai) is a full-spectrum digital marketing and technology solutions company. EasyAdmission.ai, our flagship platform, provides expert NEET counselling and medical admission guidance for MBBS, BDS, BAMS, BHMS, and MD/MS programmes across India and abroad. We are on a mission to make medical admission guidance accessible, transparent, and student-first.
Role Overview We are looking for a sharp, versatile Senior Content Writer who can create high-impact content across SEO, social media, and performance marketing. You understand how content drives traffic, engagement, and conversions — and can write for all three purposes without compromising quality or brand voice.
Experience in the EdTech or healthcare education space is a significant advantage
Key Responsibilities
SEO Content
- Research, plan, and write long-form SEO blogs, guides, and pillar pages.
- Manage the editorial calendar in alignment with SEO strategy.
- Write and optimise website copy — service pages, landing pages, FAQs, meta descriptions.
- Follow E-E-A-T and Helpful Content guidelines. Social Media Content
- Create platform-specific content for Instagram, LinkedIn, Facebook, YouTube, and X.
- Write compelling captions, hooks, carousels, reel scripts, and story copy.
- Build content themes around the NEET counselling calendar and student milestones. Performance Marketing Copy
- Write high-converting ad copies for Google, Meta, and LinkedIn.
- A/B test headlines, body copy, and CTAs with the performance marketer.
- Create email sequences, WhatsApp broadcasts, and lead-nurture drips. Brand & Thought Leadership
- Write brand/founder articles, case studies, and success stories.
- Maintain consistent brand voice and tone across all channels.
Required Skills & Qualifications
- 3–5 years of professional content writing experience across multiple formats.
- Proficiency in AI-assisted tools:
ChatGPT, Jasper, Copy.ai, Notion AI.
- SEO content tools: SurferSEO, Clearscope, SEMrush Content, Grammarly, Hemingway.
- Strong command of English and ability to write for diverse audiences.
- Understanding of keyword intent, content funnels, and conversion copywriting.
- EdTech, healthcare, or education sector content experience strongly preferred.
📌 Content Writer (Hyderabad)
🏢 Techeon IT
📍 Hyderabad