14 Aug
|
Dainik Bhaskar Group
|
Raipur
14 Aug
Dainik Bhaskar Group
Raipur
Key Responsibilities:
1. Sales Leadership & Team Management
- Lead and manage a team of Field Sales Executives (FSEs) and sales professionals.
- Set monthly, quarterly, and annual revenue targets for the team.
- Conduct regular performance reviews, pipeline reviews, and coaching sessions.
- Drive accountability through daily activity tracking and sales monitoring.
- Develop team capabilities through mentoring and field accompaniment.
2. Revenue Generation & Business Development
- Achieve and exceed assigned revenue targets.
- Build and manage a robust 90-day sales pipeline.
- Identify and acquire new advertisers across categories.
- Drive client retention, renewal, upselling, and cross-selling opportunities.
- Ensure strong conversion rates from prospecting to closure.
3. Client Relationship Management
- Build solid relationships with business owners, CXOs, marketing heads, and decision-makers.
- Understand client business objectives and recommend suitable advertising solutions.
- Conduct effective sales presentations and proposal discussions.
- Handle negotiations, pricing discussions, and contract closures professionally.
- Maintain long-term advertiser relationships and enhance client satisfaction.
4. Category Development & Market Intelligence
- Develop strong understanding of key categories such as: Education / Real Estate / Automobile / Retail / FMCG / BFSI
- Track market trends, competitor activities, launches, and promotional opportunities.
- Identify category-wise revenue opportunities and develop growth strategies, Prepare category acquisition and retention plans.
5. Media Sales & Advertising Solutions
- Promote print advertising solutions and integrated media offerings.
- Understand ad inventory, pricing structures, packages, and campaign planning.
- Guide clients on campaign execution, visibility, reach, and impact.
- Coordinate with internal stakeholders for seamless campaign delivery.
6. Communication & Presentation
- Prepare client-specific proposals and sales presentations.
- Conduct effective client meetings, pitches, and business reviews.
- Communicate professionally in Hindi and English, both written and verbal.
- Deliver regular sales updates and business reports.
7. Planning & Business Analytics
- Track sales performance using Excel, CRM, and reporting tools.
- Analyse category trends, revenue performance, client retention, and market opportunities.
- Prepare monthly and quarterly business plans.
- Develop action plans to improve productivity and revenue realization.
8. Educational Qualification
- Graduate in any discipline / MBA in Marketing / Sales / Business Development preferred.
9. Preferred Additional Skills:Exposure to print advertisement sales, Experience handling multiple categories or markets, understanding of digital advertising platforms, Ability to design integrated advertising solutions combining print and digital media.
📌 Category Head (Raipur)
🏢 Dainik Bhaskar Group
📍 Raipur