- About the Role
- We are looking for a highly driven Business Development Executive (BDE) who can actively build relationships, generate qualified leads, and secure project opportunities from architects, interior designers, contractors, PMC teams, luxury residential developers, furniture companies, and kitchen & wardrobe specialists across Delhi NCR. The primary objective is to establish Kramer as a
- preferred partner for premium residential and commercial projects while creating long-term
- relationships within the architecture, interiors, construction, and luxury residential ecosystem.

- Key Responsibilities

- Relationship Development
- • Build and maintain strong relationships with Architects, Interior Designers, Luxury Residential

- Builders, Contractors, PMC Teams, Turnkey Interior Firms, Real Estate Developers, Furniture

- Manufacturers and Kitchen &
- Wardrobe Companies.

- • Conduct regular office visits, networking meetings, presentations and product demonstrations.

- • Develop relationships with key decision-makers, project heads, procurement teams and business
- owners.

- Lead Generation &

- Business Development

- • Identify upcoming and ongoing projects across South Delhi, North Delhi, Gurgaon and NCR.

- • Generate qualified leads through networking, referrals, site visits, social media, industry events
- and market research.

- • Create entry points within luxury residential projects, villas, farmhouses, builder floors and
- premium commercial developments.

- • Develop and maintain a database of architects, designers, builders, contractors, PMC teams and
- developers.

- • Actively seek specification opportunities during the design stage of projects.

- Project Acquisition &

- Sales Support

- • Secure project specifications and approvals from architects and consultants.

- • Convert leads into enquiries and enquiries into orders.

- • Coordinate with internal teams for quotations, technical discussions and project execution support.





- • Follow projects from concept stage through completion.

- • Negotiate commercial terms and support order closures.

- Market Intelligence
- • Track luxury residential developments, builder floors, villas, farmhouses, hotels and commercial
- projects.

- • Monitor competitor activity and market trends.

- • Gather market feedback on products, pricing and customer requirements.

- CRM &

- Reporting

- • Maintain accurate CRM records of leads, meetings, opportunities and follow-ups.

- • Submit weekly activity reports and monthly business development reports.

- • Track conversion ratios, project pipeline and revenue generation.

- Preferred Candidate Profile
- • 2–6 years of experience in Business Development, Sales or Relationship Management.

- • Experience in Glass, Architectural Products, Interior Solutions, Furniture, Modular Furniture,

- Kitchen &

- Wardrobe Systems, Aluminium Systems, Building Materials, Lighting, Hardware,

- Surfaces, Tiles, Stone or related industries preferred.

- • Existing network with architects, interior designers, builders, contractors or developers is highly
- desirable.

- • Strong networking, communication and presentation skills.

- • Understanding of architectural and interior project cycles.

- • Proficiency in CRM software and Microsoft Office.

- • Self-motivated, target-driven and comfortable with field sales.

- Key Performance Indicators (KPIs)
- • New architect relationships established.

- • New interior designer relationships established.

- • Recent builder/developer relationships established.

- • Number of meetings conducted monthly.

- • Number of qualified leads generated.

- • Project enquiries received.

- • Value of sales pipeline generated.

- • Architect specifications secured.

- • Revenue generated and sales targets achieved.

- • Lead-to-order conversion ratio.

- Compensation Structure
- • Fixed Salary

- • Performance Incentive on Lead Generation

- • Additional Incentive on Project Closures

- • Quarterly Bonus for Revenue Target Achievement

📌 Business Development Specialist (New Delhi)
🏢 Growth Nest Advisors
📍 New Delhi