14 Aug
|
Excellent Webworld
|
Ahmedabad
14 Aug
Excellent Webworld
Ahmedabad
As our AI Search & Technical SEO Specialist, you will own how we are discovered across both traditional search engines and AI-powered answer engines. You’ll combine technical SEO, AI Search Optimization (AEO/GEO), entity optimization, structured data, content strategy, and digital authority to improve visibility where up-to-date buyers search for information.Working closely with our marketing, content, development, and account management teams, you’ll develop repeatable frameworks, implement best practices, measure AI search performance, and establish Excellent Webworld as a leader in AI Search.Initially, you’ll operate as our dedicated search specialist with significant ownership. As the practice grows, you’ll have the opportunity to build and lead a dedicated AI Search team……..
Required experience: 2 to 4 Year
Roles & Responsibilities:
AI Search Strategy (AEO & GEO)
- Develop AI Search strategies that improve client visibility across Google AI Overviews, ChatGPT, Perplexity, Gemini, Claude, Microsoft Copilot, and other emerging AI search platforms.
- Optimize websites and content for AI retrieval, extraction, summarization, and citation.
- Collaborate with content teams to create AI-friendly content structures using question-led headings, concise answers, expert insights, original research, comparison content, and first-party data.
- Build topical authority through content clusters, internal linking, and entity optimization.
- Strengthen E-E-A-T signals across client websites and external platforms.
- Continuously monitor AI search developments and translate industry changes into actionable client recommendations.
Technical SEO:
- Lead technical SEO initiatives including crawlability, indexation, information architecture, page speed, Core Web Vitals, mobile usability, and site performance.
- Perform technical audits covering JavaScript rendering, canonicalization, redirects, duplicate content, crawl budget, XML sitemaps, robots.txt, and indexing issues.
- Manage AI crawler accessibility using evolving best practices, including robots.txt and emerging AI crawler standards where appropriate.
- Implement and maintain structured data using Schema.org standards, including Organization, Person, Article, FAQPage, Breadcrumb, Product, Service, LocalBusiness, and WebPage schemas.
- Partner with development teams to prioritize and implement technical improvements.
Content & Entity Optimization:
- Build entity-first SEO strategies that strengthen brand recognition across the open web.
- Improve consistency of company information across trusted third-party sources.
- Develop topical maps and content clusters that establish subject authority.
- Guide content teams on semantic optimization, internal linking, content freshness, and AI-ready page structures.
- Identify opportunities to publish original research, industry insights, statistics, and expert commentary that improve citation potential.
Off-Page SEO & Digital Authority:
- Execute link acquisition and digital PR campaigns to earn authoritative backlinks and brand mentions.
- Expand client visibility across industry publications, LinkedIn, Reddit, Quora, G2, Capterra, and other trusted B2B platforms.
- Monitor brand mentions, online reputation, and sentiment across the web.
- Recommend strategies that improve how AI systems understand and describe client brands.
Measurement & Reporting:
- Develop AI Search reporting frameworks that measure visibility beyond traditional keyword rankings.
- Track AI citations, answer share, brand visibility, competitor mentions, and sentiment across major AI platforms.
- Use tools such as Google Search Console, Google Analytics 4, Semrush, Ahrefs, Screaming Frog, Profound, Peec AI, Ahrefs Brand Radar, or similar AI visibility platforms.
- Connect SEO and AI Search performance to business metrics including leads, conversions, pipeline, and revenue.
- Conduct structured experiments to identify what improves AI visibility and turn successful findings into repeatable agency playbooks.
Web Production & Implementation:
- Implement SEO improvements directly within WordPress, Webflow, HubSpot CMS, or similar platforms using HTML, CSS, and lightweight JavaScript.
- Build reusable templates that embed SEO and AI Search best practices from the beginning of each project.
- Translate SEO requirements into clear development tasks and collaborate with internal and external engineering teams during implementation.
- Ensure technical recommendations are delivered accurately and on schedule.
Client Consulting & Collaboration:
- Act as the AI Search subject matter expert during client engagements.
- Support proposal development, project scoping, audits, and quarterly business reviews.
- Present technical findings and strategic recommendations to both technical and non-technical stakeholders.
- Partner closely with content strategists, developers, designers, and account managers to integrate AI Search best practices across every digital project.
- Help educate internal teams by documenting frameworks, playbooks, and evolving best practices.
Required Experience:
- 5+ years of hands-on experience in Technical SEO, Organic Search, or Search Strategy.
- Demonstrated experience with AI Search Optimization, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), or Large Language Model Optimization (LLMO).
- Strong understanding of how large language models discover, retrieve, summarize, and cite information.
- Deep expertise in technical SEO including crawlability, indexation, site architecture, canonicalization, JavaScript SEO, XML sitemaps, and robots.txt.
- Experience implementing structured data and entity optimization strategies.
- Strong background in off-page SEO, digital PR, and authority building.
- Proficiency with Google Search Console, Google Analytics 4, Screaming Frog, Ahrefs, Semrush, and modern AI visibility platforms.
- Ability to translate technical data into meaningful business insights for clients.
- Excellent communication and stakeholder management skills.
- Bachelor’s degree in Marketing, Computer Science, Information Technology, or a related discipline, or equivalent professional experience.
Preferred Qualifications:
- Proven experience managing multiple B2B client accounts.
- Experience working with WordPress, Webflow, HubSpot CMS, or similar platforms.
- Working knowledge of HTML, CSS, JavaScript, and basic web development concepts.
- Familiarity with Looker Studio, APIs, Python, or automation tools for SEO reporting and analysis.
- Understanding of responsive design, web accessibility (WCAG), and web performance optimization.
- Experience mentoring junior SEO professionals or leading small project teams.
- Passion for AI, search innovation, experimentation, and continuous learning.
What Success Looks Like Within your first year, you’ll help:
- Increase client visibility across Google Search and leading AI answer engines.
- Improve technical SEO health and overall website performance.
- Grow brand authority through stronger citations, mentions, and backlinks.
- Build scalable AI Search frameworks and playbooks used across the agency.
- Establish Excellent Webworld as a recognized AI Search and Technical SEO partner for B2B companies.
📌 AI Search & Technical SEO Specialist (Ahmedabad)
🏢 Excellent Webworld
📍 Ahmedabad